This audit was generated on February 28, 2026
The data may no longer be up to date.
Visibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
8
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| paisa | #1 | — | ||||
| spending tracker | #15 | |||||
| expense tracker | #20 | |||||
| expense manager | #30 | |||||
| budget plannerOpportunity | #51 | |||||
| personal financeOpportunity | #55 | |||||
| finance managerOpportunity | #76 | |||||
| money manager | #91 | |||||
| budgeting appOpportunity | Not ranked | — | — | |||
| savings trackerOpportunity | Not ranked | — | — |
Keyword Competitors
Apps positioned directly before or after yours on keywords
EveryDollar: Budget Management
Finance
Money Flow. Budget Tracker.
Finance
Budgeting App - Spend Tracker
Finance
Betterment Invest & Save Money
Finance
Money Manager :Bills & Budget
Finance
Paisa Tracker - Budget & Task
Finance
MyMoney Pro - Expense & Budget
Finance
My Budget Book
Finance
Money+ Cute Expense Tracker
Finance
FinArt: AI Expense Tracker
Finance
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Finance chart position
Freecash: Earn Money
Cash App
PayPal - Pay, Send, Save
Chime – Mobile Banking
Venmo
TurboTax: File Your Tax Return
Rocket Mortgage
OnePay – Mobile Banking
Progressive
Capital One Mobile
Kalshi: Trade News & Sports
Google Wallet
Intuit Credit Karma
State Farm®
Klarna: Smarter everyday money
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Spending Tracker - Paisa shows solid brand strength with a #1 rank for its name, but overall visibility is low due to missing chart rankings and several high‑traffic keywords not ranked. Immediate focus on keyword expansion and asset optimization is needed.
The keyword "paisa" ranks #1 with traffic 62 despite a high difficulty of 86, indicating strong brand recognition. Keep the brand name prominent in the title and short description to retain this advantage.
Charts score is 0% and the app does not appear in global or category top lists, limiting organic discovery. Prioritize moving at least one high‑traffic keyword into the top 30 to break into the charts.
Keywords "budgeting app" (traffic 52, difficulty 36) and "savings tracker" (traffic 73, difficulty 50) have no current rank. Adding them to the short description, title, and feature copy can quickly boost visibility.
Core terms such as "finance manager" (rank 76) and "personal finance" (rank 55) have moderate traffic but are far from top positions, reducing relevance. Increase their presence in metadata and UI copy to improve rankings.
Competitors ahead (EveryDollar, Money Flow) rank for shared keywords like "budgeting" and "money manager". Analyze their metadata, adopt high‑performing phrases, and differentiate with unique value propositions to close the gap.
- 1Revise the app title to include a high‑traffic, low‑difficulty keyword (e.g., "Budgeting App") while retaining the brand "Paisa".
- 2Update short and long descriptions to naturally embed "budgeting app", "savings tracker", and increase frequency of "personal finance" and "budget planner".
- 3Create localized screenshots and a short demo video highlighting budgeting and savings features, adding overlay text with target keywords.
- 4Implement an in‑app review prompt after 5+ transactions to boost rating above 4.2 and increase total reviews beyond 2,000.
- 5Run A/B tests on the app icon and first‑screen screenshots for at least two weeks to improve conversion and lift the quality score toward 90%.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2846 characters, providing good keyword density and information for users.
Strong visual presence
14 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Rating needs improvement
A 4.0 rating may deter potential users. Focus on fixing bugs and improving UX.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Spending Tracker - Paisa?
Spending Tracker - Paisa has a visibility score of 50 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on February 28, 2026.
On how many keywords does Spending Tracker - Paisa rank?
Spending Tracker - Paisa is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 8 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Spending Tracker - Paisa?
Based on shared keyword rankings, the most frequent competitors of Spending Tracker - Paisa are Paisa Tracker - Budget & Task, EveryDollar: Budget Management, MyMoney Pro - Expense & Budget. These apps appear next to Spending Tracker - Paisa on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Spending Tracker - Paisa in on the Google Play?
Spending Tracker - Paisa is listed in the Finance category on the Google Play.
How can Spending Tracker - Paisa improve its App Store Optimization?
Based on this audit, Spending Tracker - Paisa should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Spending Tracker - Paisa.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.