This audit was generated on May 28, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
8
Ranked in top 100
3
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| femo health | #1 | — |  |     | ||
| basal body temperature | #10 |  |  |     | ||
| reproductive health tracker | #10 |  |  |    | ||
| ovulation predictor | #14 |  |  |  | ||
| fertility app | #16 |  |  |  | ||
| ovulation tracker | #20 | |  |  | ||
| fertility monitoring | #23 |  |  |  | ||
| menstrual cycle trackerOpportunity | #54 |  |  | | ||
| period calendarOpportunity | Not ranked | — | — | | ||
| pregnancy tracker | Not ranked | — | — |      |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Period Tracker
Health & Fitness
Aura Fertility
Health & Fitness
Period Tracker: Pregnancy App
Health & Fitness
Clover: Period & Cycle Tracker
Health & Fitness
Pregmate Ovulation Tracker
Health & Fitness
Femometer Connect: Femometer
Health & Fitness
Natural Cycles - Birth Control
Medical
Eshe Cycle & Ovulation Tracker
Health & Fitness
Spot On Period Tracker
Health & Fitness
Period Tracker & Ovulation
Health & Fitness
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Health & Fitness chart position
Blood Pressure Log
Planet Fitness
AllTrails: Hike, Bike & Run
Yuka - Food & Cosmetic Scanner
Finch: Self-Care Pet
Strava: Run, Bike, Walk
Step Tracker Launcher
Health Tracker: BP Monitor App
Arise: Level Up In Real Life
Blood Pressure App
Weight Loss for Women: Workout
healow
MyFitnessPal: Calorie Counter
Sweatcoin・Walking Step Counter
Step Counter - Pedometer
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Femo Health enjoys a solid foundation with a high quality score (100%) and strong brand visibility (rank 1 for "femo health"), but its overall visibility score of 66/100 is limited by poor chart rankings and several high‑traffic keywords sitting outside the top 10.
The app ranks #1 for the branded keyword "femo health" with a traffic potential of 77 and moderate difficulty (40), indicating strong brand recognition. Leverage this by maintaining consistent branding across all assets.
A perfect quality score (100%) and a 4.7 rating from 1,411 reviews reflect high user satisfaction and low technical issues. Keep this momentum by promptly addressing any future bugs and encouraging positive reviews.
Charts score is 0%, meaning the app is not appearing in top charts globally or within the Health & Fitness category. This limits organic discoverability and installs. Immediate focus on install velocity and retention is needed.
High‑traffic keywords like "ovulation tracker" (rank 20, difficulty 71) and "period calendar" (not ranked, difficulty 54) are far from top positions, reducing potential impressions. These gaps are critical because each keyword has traffic scores above 60.
Direct competitor "Period Tracker" is ahead and shares two keywords. Capturing these shared terms (e.g., "period calendar" and "ovulation predictor") with optimized metadata can erode their lead and improve rankings.
The app is currently unranked in the Health & Fitness category, which hurts filtered searches. By boosting installs and optimizing the short description with category‑relevant terms, the app can achieve a category rank and benefit from category‑based discovery.
- 1Revise the title and short description to include high‑traffic, low‑difficulty keywords such as "Ovulation Tracker" and "Period Calendar" while keeping the brand name.
- 2Expand the long description with natural, keyword‑rich sentences for "fertility app", "pregnancy tracker", and "basal body temperature" to improve relevance scores.
- 3Launch a short‑term acquisition campaign (e.g., Google UAC) aimed at increasing install velocity and retention to break into the top 100 charts globally and within Health & Fitness.
- 4Create localized app store assets (title, description, screenshots) for top markets to capture language‑specific search volume and reduce competition impact.
- 5Implement an in‑app prompt strategy to boost the number of 5‑star reviews, targeting a 5% increase in review count over the next 30 days.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 3913 characters, providing good keyword density and information for users.
Strong visual presence
8 screenshots give users a comprehensive view of your app.
Excellent rating
Your 4.7 star rating builds user trust and improves conversion rates.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 2 keyword(s): basal body temperature, reproductive health tracker.
Good visibility score
Score of 66/100 indicates solid app store presence.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Femo Health: Ovulation & Cycle?
Femo Health: Ovulation & Cycle has a visibility score of 66 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 28, 2026.
On how many keywords does Femo Health: Ovulation & Cycle rank?
Femo Health: Ovulation & Cycle is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 8 keywords, with 3 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Femo Health: Ovulation & Cycle?
Based on shared keyword rankings, the most frequent competitors of Femo Health: Ovulation & Cycle are Period Tracker, Femometer Connect: Femometer, Natural Cycles - Birth Control. These apps appear next to Femo Health: Ovulation & Cycle on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Femo Health: Ovulation & Cycle in on the Google Play?
Femo Health: Ovulation & Cycle is listed in the Health & Fitness category on the Google Play.
How can Femo Health: Ovulation & Cycle improve its App Store Optimization?
Based on this audit, Femo Health: Ovulation & Cycle should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Femo Health: Ovulation & Cycle.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.