This audit was generated on March 26, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
9
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| ruma | #1 | — |  |     | ||
| exterior design | #11 |  |  |      | ||
| ai interior design | #15 |  |  |    | ||
| ai home makeover | #20 | |  | | ||
| ai room design | #21 |  |  |  | ||
| house remodel | #48 |  |  |  | ||
| home design | #64 |  |  |   | ||
| furniture arrangerOpportunity | #79 |  |  |   | ||
| virtual stagingOpportunity | #80 |  |  |      | ||
| room plannerOpportunity | Not ranked | — | — |  |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Homestyler - Home Design Game
House & Home
Merge Dream - Home design
Game Puzzle
HomeByMe
Lifestyle
Home Design Makeover
Game Simulation
Royal Decor: Design & Makeover
Game Puzzle
Ruma
Travel & Local
HomeStyler - AI Home Design
House & Home
Home Design: Dream Makeover
Game Puzzle
House AI - Interior Design Pro
House & Home
Property Brothers Home Design
Game Simulation
Occurrence count shows how many keywords each competitor appears on
Category Ranking
House & Home chart position
Zillow: Homes for Sale & Rent
Realtor.com Real Estate & Rent
Rent. Apartments & Homes
Homes.com Real Estate Search
Surveillance Camera: Visory
Thumbtack: Hire Service Pros
Redfin: Buy, Sell & Rent Homes
AI Remodel - Interior Design
Apartment List: Rent app
Roku Smart Home
Planner 5D: AI Home Design
Online Portal by AppFolio
Apartments by Apartment Guide
AlfredCamera Home Security app
Universal Tv Remote-Cast to TV
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
The app has a solid foundation with a top‑ranked brand keyword and perfect quality score, but its overall visibility suffers from lack of chart placement and missing rankings for high‑traffic keywords. Prioritize expanding keyword coverage and improving listing assets to boost category ranking and organic discovery.
The keyword "ruma" ranks #1 with a traffic score of 67, showing strong brand recognition. Leverage this by keeping the brand name prominent in the title and short description to maintain top‑spot visibility.
Charts Score is 0%, meaning the app is not appearing in top‑charts for any region or category, limiting algorithmic boost. This is reflected by the lack of a category rank in House & Home.
Key terms like "room planner" (traffic 68, difficulty 37) and "home design" (traffic 84, difficulty 85) are not ranked, representing untapped search volume. Incorporating these into the title, short description, and keyword list could capture additional users.
Keywords such as "ai interior design" (rank 15, traffic 72, difficulty 73) and "ai room design" (rank 21, traffic 72, difficulty 46) are already in the top 25. Optimizing metadata to push them into the top 10 can dramatically increase organic traffic.
The listing currently relies on text; adding a high‑quality preview video, localized screenshots, and UI‑highlighted captions can improve conversion rate, which is a key factor for chart eligibility.
Competitors like Homestyler and Merge Dream rank ahead on shared keywords but have similar keyword sets. Conduct a competitor keyword gap analysis to identify 2‑3 exclusive terms (e.g., "virtual staging AI") and add them to the metadata.
- 1Revise title and short description to include "AI interior design" and "room planner" while retaining the brand name.
- 2Add missing high‑traffic keywords (room planner, home design, virtual staging) to the keyword field and tag list.
- 3Create a 15‑second preview video and 5 localized screenshots that showcase AI‑generated designs and style options.
- 4Launch an in‑app prompt to encourage 5‑star reviews from satisfied users to sustain the 4.7 rating.
- 5Perform a weekly competitor keyword gap audit and adjust metadata to capture uncovered terms.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2023 characters, providing good keyword density and information for users.
Strong visual presence
8 screenshots give users a comprehensive view of your app.
Excellent rating
Your 4.7 star rating builds user trust and improves conversion rates.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Good visibility score
Score of 64/100 indicates solid app store presence.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of AI Home & Garden Design - Ruma?
AI Home & Garden Design - Ruma has a visibility score of 64 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 26, 2026.
On how many keywords does AI Home & Garden Design - Ruma rank?
AI Home & Garden Design - Ruma is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 9 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of AI Home & Garden Design - Ruma?
Based on shared keyword rankings, the most frequent competitors of AI Home & Garden Design - Ruma are Ruma, Homestyler - Home Design Game, HomeStyler - AI Home Design. These apps appear next to AI Home & Garden Design - Ruma on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is AI Home & Garden Design - Ruma in on the Google Play?
AI Home & Garden Design - Ruma is listed in the House & Home category on the Google Play.
How can AI Home & Garden Design - Ruma improve its App Store Optimization?
Based on this audit, AI Home & Garden Design - Ruma should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to AI Home & Garden Design - Ruma.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.