This audit was generated on March 4, 2026
The data may no longer be up to date.
Visibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
7
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| feathernotes | #1 | — | ||||
| creative journaling | #4 | |||||
| diary entries | #13 | |||||
| digital journal | #16 | |||||
| diary writing | #43 | |||||
| journaling appOpportunity | #70 | |||||
| journal appOpportunity | #86 | |||||
| note takingOpportunity | Not ranked | — | — | |||
| rich text editorOpportunity | Not ranked | — | — | |||
| note organizationOpportunity | Not ranked | — | — |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Journal App & Diary - Clearful
Lifestyle
Unique: ADHD Planner & Journal
Health & Fitness
JOURNAL, Personal Diary
Lifestyle
Mininote
Tools
Journal: Notes, Planner, PDFs
Productivity
Notes, Journal, Diary: PenCake
Lifestyle
Prompted Journal - Shadow Work
Lifestyle
Waffle: Shared Journal
Lifestyle
Mojitto - Daily Emoji Diary
Lifestyle
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Productivity chart position
ChatGPT
Claude by Anthropic
Microsoft Copilot
Microsoft Word: Edit Documents
Grok • Smartest AI Advisor
Google Gemini
Microsoft Excel: Spreadsheets
Adobe Acrobat Reader: Edit PDF
PDF Reader - PDF Viewer
Google Docs
PDF Reader - All PDF Scanner
AI Chatbot - Nova
Xfinity
Accio: Alibaba AI Agent
HP
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
FeatherNotes enjoys a strong keyword foundation (94% score, rank 1 for its brand name) but suffers from zero chart visibility and several high‑traffic keywords not ranking. The immediate priority is to convert keyword potential into rankings and boost conversion metrics to appear on charts.
The app ranks #1 for "feathernotes" with 79 traffic and a modest difficulty of 38, driving the overall 94% keyword score. Keep the brand name prominent in the title and short description to retain this advantage.
Charts Score is 0%, meaning the app is not appearing in global or category charts, likely due to low conversion and install velocity. Without chart placement, organic discovery is severely limited.
"note taking" (traffic 77, difficulty 59) and "rich text editor" (traffic 57, difficulty 37) are high‑traffic terms where the app is not ranked, leaving sizable search volume untapped.
Competitors like Clearful rank for "journal app" and "digital journal"—keywords where FeatherNotes is already ranking but could improve (currently #86 and #16). Target the shared keywords with refined copy and localized assets to overtake them.
Current rating is 3.8 from 318 reviews, below the 4.0 threshold most top‑ranking apps maintain. A systematic review‑gathering prompt and response strategy can lift the rating, positively affecting install rate and chart eligibility.
- 1Add high‑traffic unranked terms (e.g., "note taking", "rich text editor") to the title and short description while preserving brand name.
- 2Rewrite the long description to naturally embed all top‑10 keywords, using LSI phrases and bullet points for readability.
- 3Launch A/B tests for icon, feature graphic, and screenshots; add a short demo video to boost conversion and drive chart rankings.
- 4Implement an in‑app prompt after 3–5 days of use to solicit 4‑star+ reviews and set up a response workflow for existing low‑rating feedback.
- 5Monitor competitor keyword shifts weekly; create quick‑win content updates (e.g., new sticker packs) that target shared keywords like "journal app" and "digital journal".
ASO Insights
Actionable recommendations to improve your visibility
Strong visual presence
15 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 1 keyword(s): creative journaling.
Good visibility score
Score of 74/100 indicates solid app store presence.
Rating needs improvement
A 3.8 rating may deter potential users. Focus on fixing bugs and improving UX.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of FeatherNotes: Journal & Diary?
FeatherNotes: Journal & Diary has a visibility score of 74 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 4, 2026.
On how many keywords does FeatherNotes: Journal & Diary rank?
FeatherNotes: Journal & Diary is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 7 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of FeatherNotes: Journal & Diary?
Based on shared keyword rankings, the most frequent competitors of FeatherNotes: Journal & Diary are Journal App & Diary - Clearful, Journal: Notes, Planner, PDFs, Notes, Journal, Diary: PenCake. These apps appear next to FeatherNotes: Journal & Diary on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is FeatherNotes: Journal & Diary in on the Google Play?
FeatherNotes: Journal & Diary is listed in the Productivity category on the Google Play.
How can FeatherNotes: Journal & Diary improve its App Store Optimization?
Based on this audit, FeatherNotes: Journal & Diary should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to FeatherNotes: Journal & Diary.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.