Shape: Healthy Eating Journal

Eight of the ten analyzed keywords are already ranked, delivering a 91% keyword score. This solid foundation can be leveraged to push existing rankings higher with minimal extra effort.

Only two keywords (“eating habits” rank 2, “mindful eating” rank 7) sit in the top‑10, while core terms like "shape" (rank 15) and "food journal" (rank 33) fall short. Elevating these will increase discoverability for brand‑related searches.

Charts score is 0% with no global or category ranking, meaning the app isn’t appearing in top‑listings that drive organic installs. This is a critical gap for growth.

Keywords with the highest traffic potential—"nutrition tracker" (traffic 82) and "food diary" (traffic 70)—are not ranked. Adding them to the title, short description, and bullet points can capture that demand.

The app is not currently ranked in the Health & Fitness category. Adjusting the primary/secondary category tags and optimizing the category‑specific metadata can unlock category‑based discoverability.

A 88% quality score indicates good stability, but visual assets lag behind competitors. Adding an engaging promo video, refreshed screenshots with keyword overlays, and A/B testing the icon can boost click‑through and conversion rates.