This audit was generated on March 20, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
8
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| eating habits | #2 |  |  |    | ||
| mindful eating | #7 |  |  |     | ||
| healthy eating | #12 |  |  |      | ||
| shape | #15 |  |  |      | ||
| food journal | #33 |  |  |     | ||
| nutrition journal | #35 |  |  |   | ||
| wellness journalOpportunity | #63 |  |  |      | ||
| nutrition coachOpportunity | #79 |  |  |     | ||
| nutrition trackerOpportunity | Not ranked | — | — |   | ||
| food diary | Not ranked | — | — |  |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Shape 'N' Tone
Shopping
Foodvisor - AI Calorie Counter
Health & Fitness
Yuka - Food & Cosmetic Scanner
Health & Fitness
MindfulEat: Healthy Eating
Health & Fitness
Eating Buddy: Food Diary
Health & Fitness
Shape – Stack Up Shapes!
Game Casual
MacrosFirst - Macro Tracker
Health & Fitness
Cronometer: Calorie Counter
Health & Fitness
Chewing Diet
Health & Fitness
Nourish: Eating Well Made Easy
Health & Fitness
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Health & Fitness chart position
Planet Fitness
Yuka - Food & Cosmetic Scanner
Finch: Self-Care Pet
Blood Pressure Tracker
AllTrails: Hike, Bike & Run
healow
Lazy exercise at home
Step Tracker Launcher
Flo Ovulation & Period Tracker
MyFitnessPal: Calorie Counter
FunSteps
Blood Pressure Log
Strava: Run, Bike, Hike
BitePal: AI Calorie Counter
Calm - Sleep, Meditate, Relax
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Shape: Healthy Eating Journal has strong keyword fundamentals (91% score) and high quality rating (4.3), but lacks category visibility and top‑10 rankings for its core brand terms. Immediate focus should be on climbing the charts for high‑traffic keywords and improving category placement.
Eight of the ten analyzed keywords are already ranked, delivering a 91% keyword score. This solid foundation can be leveraged to push existing rankings higher with minimal extra effort.
Only two keywords (“eating habits” rank 2, “mindful eating” rank 7) sit in the top‑10, while core terms like "shape" (rank 15) and "food journal" (rank 33) fall short. Elevating these will increase discoverability for brand‑related searches.
Charts score is 0% with no global or category ranking, meaning the app isn’t appearing in top‑listings that drive organic installs. This is a critical gap for growth.
Keywords with the highest traffic potential—"nutrition tracker" (traffic 82) and "food diary" (traffic 70)—are not ranked. Adding them to the title, short description, and bullet points can capture that demand.
The app is not currently ranked in the Health & Fitness category. Adjusting the primary/secondary category tags and optimizing the category‑specific metadata can unlock category‑based discoverability.
A 88% quality score indicates good stability, but visual assets lag behind competitors. Adding an engaging promo video, refreshed screenshots with keyword overlays, and A/B testing the icon can boost click‑through and conversion rates.
- 1Incorporate top‑traffic keywords ("nutrition tracker", "food diary", "healthy eating") into the app title and short description.
- 2Refresh visual assets: create a 15‑second promo video, add keyword‑highlighted screenshots, and run A/B tests on the app icon.
- 3Adjust category tags to ensure primary listing under Health & Fitness and add a secondary category (e.g., Food & Drink) to improve category rankings.
- 4Launch a review acquisition campaign (in‑app prompt after key milestones) to increase the number of 5‑star reviews and lift the overall rating.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 3969 characters, providing good keyword density and information for users.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 2 keyword(s): mindful eating, eating habits.
Good visibility score
Score of 73/100 indicates solid app store presence.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Shape: Healthy Eating Journal?
Shape: Healthy Eating Journal has a visibility score of 73 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 20, 2026.
On how many keywords does Shape: Healthy Eating Journal rank?
Shape: Healthy Eating Journal is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 8 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Shape: Healthy Eating Journal?
Based on shared keyword rankings, the most frequent competitors of Shape: Healthy Eating Journal are Shape 'N' Tone, Shape – Stack Up Shapes!, Foodvisor - AI Calorie Counter. These apps appear next to Shape: Healthy Eating Journal on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Shape: Healthy Eating Journal in on the Google Play?
Shape: Healthy Eating Journal is listed in the Health & Fitness category on the Google Play.
How can Shape: Healthy Eating Journal improve its App Store Optimization?
Based on this audit, Shape: Healthy Eating Journal should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Shape: Healthy Eating Journal.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.