This audit was generated on June 3, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| brain games lab | #1 | — |  |     | ||
| brain training | #48 |  |  |     | ||
| memory gamesOpportunity | Not ranked | — | — |    | ||
| logic puzzlesOpportunity | Not ranked | — | — |     | ||
| cognitive scienceOpportunity | Not ranked | — | — | | ||
| mind gamesOpportunity | Not ranked | — | — |  | ||
| daily brain workoutOpportunity | Not ranked | — | — |   | ||
| focus improvementOpportunity | Not ranked | — | — |     | ||
| problem solvingOpportunity | Not ranked | — | — |   | ||
| mental fitnessOpportunity | Not ranked | — | — |      |
Keyword Competitors
Apps positioned directly before or after yours on keywords
MindPal - Brain Training Games
Education
Math Riddle Puzzle Brain Games
Game Puzzle
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Education chart position
PictureThis - Plant Identifier
Duolingo: Language Lessons
Pimsleur | Language Learning
Learn English, Spanish: Learna
ABCmouse: Kids Learning Games
Buddy.ai: Kids Learning Games
Lingokids: Games & Shows
PBS KIDS Video
Simple Bible Daily Verse Alarm
Plant Identifier & Plant Care
Plant App - Plant Identifier
Simply Draw: Learn to Draw
IQ Masters - Brain Games
Stellarium Mobile - Star Map
Minecraft Education
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Brain Games Lab ranks #1 for its exact brand keyword but suffers from poor overall visibility, ranking only 2 of 10 target keywords and lacking chart presence. Immediate focus should be on expanding keyword coverage and boosting ratings to improve the visibility score.
The exact match keyword "brain games lab" ranks #1 with a traffic score of 57, giving the app strong brand recognition. Leverage this by keeping the brand term in the title and using it as a seed for related keyword expansions.
Only 2 of the 10 analyzed keywords are ranked (brain games lab #1, brain training #48) while high‑traffic terms like "memory games" and "logic puzzles" are unranked, dragging the Keywords Score down to 27%. Expand and optimize for these missed opportunities.
Charts Score is 0% with no global or category rankings, indicating the app is not generating enough installs or engagement to appear on Play Store charts. This limits organic discovery and user trust.
Keywords such as "cognitive science" (traffic 50, difficulty 36), "mental fitness" (traffic 37, difficulty 38) and "focus improvement" (traffic 44, difficulty 38) have moderate traffic and relatively low competition. Incorporating them into the title, short description, and long description can quickly boost rankings.
Current rating is 3.2 / 5 from 599 reviews, which negatively impacts Quality Score (63%). Implement in‑app review prompts after positive sessions and address common complaints to lift the rating above 4.0, improving conversion and chart eligibility.
- 1Add 2–3 high‑traffic, low‑difficulty keywords (e.g., "cognitive science", "mental fitness", "focus improvement") to the app title and subtitle.
- 2Rewrite the short and long description to naturally embed the missing top‑traffic keywords while keeping the copy under 80 and 4000 characters respectively.
- 3Launch a post‑session in‑app review flow and run a 7‑day rating recovery campaign to raise the average rating to ≥4.0.
- 4Create a new set of screenshots and a feature graphic highlighting "Daily Brain Workout" and the newly added keyword themes to improve click‑through rates.
- 5Run a short‑term install campaign (e.g., Google UAC) aimed at achieving the first 500‑1000 installs per week to trigger chart placement.
ASO Insights
Actionable recommendations to improve your visibility
Strong visual presence
22 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Rating needs improvement
A 3.2 rating may deter potential users. Focus on fixing bugs and improving UX.
Improve visibility
Score of 23/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Brain Games Lab?
Brain Games Lab has a visibility score of 23 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 3, 2026.
On how many keywords does Brain Games Lab rank?
Brain Games Lab is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Brain Games Lab?
Based on shared keyword rankings, the most frequent competitors of Brain Games Lab are MindPal - Brain Training Games, Einstein Brain Training Games, Math Riddle Puzzle Brain Games. These apps appear next to Brain Games Lab on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Brain Games Lab in on the Google Play?
Brain Games Lab is listed in the Education category on the Google Play.
How can Brain Games Lab improve its App Store Optimization?
Based on this audit, Brain Games Lab should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Brain Games Lab.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.