This audit was generated on January 20, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
9
Ranked in top 100
6
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| athena | #4 |  |  |    | ||
| app firewall | #5 |  |  |    | ||
| network firewall | #7 |  |  | | ||
| dns ad blocker | #8 |  |  |      | ||
| firewall | #8 |  |  | | ||
| dns adblock | #8 |  | |  | ||
| ad blocker | #13 |  |  |     | ||
| dns filter | #16 |  |  |    | ||
| ad blocker android | #24 |  |  |   | ||
| tracker blockerOpportunity | Not ranked | — | — |      |
Keyword Competitors
Apps positioned directly before or after yours on keywords
athenaOne
Medical
Wize AdBlock VPN
Tools
Bluetooth Firewall
Tools
Block - App & Site Blocker
Productivity
Nebulo - DNS Changer DoH/DoT
Tools
DNS Changer: Fast & Secure DNS
Tools
athenaCapture
Medical
InviZible Pro: Tor & Firewall
Tools
Freedom: App & Website Blocker
Productivity
NextDNS Manager
Productivity
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Tools chart position
QR Code & Barcode Scanner
Open Browser - Smart & Safe
WiFi Launcher
Cleaner Toolbox For Android
File Recovery - Photo Recovery
Cleanup: Phone Storage Cleaner
Move to iOS
Find My Phone by Clap Launcher
Clean Fix Plus
Max Browser - Fast & Easy
Brightest Flashlight Launcher
Cleaner Toolbox
Phone Clean Fix
PDF Reader, All PDF Editor
Google Authenticator
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Athena has strong keyword coverage (93% keyword score, 6 of top 10 positions) but suffers from poor ratings, minimal reviews, and zero chart visibility, resulting in a moderate overall visibility score of 70/100.
The app ranks within the top 10 for 6 of the 10 analyzed keywords, including "athena" (rank 4) and "app firewall" (rank 5), contributing to a 93% keyword score. Maintain these positions and monitor competitor movements.
A 2.8/5 rating from 513 reviews drags down conversion and quality score (currently 0%). This likely impacts organic discoverability and user trust. Immediate focus on rating improvement is essential.
Charts score is 0% with no global or category ranking, indicating the app isn’t gaining traction in top‑grossing or top‑free charts. This limits exposure to new users.
Keywords like "dns filter" (difficulty 42) and "tracker blocker" (not ranked, difficulty 38) have strong traffic (60‑65) but low competition. Adding these to the title/short description can capture additional searches.
Current quality score is 0%, suggesting weak visuals and copy. Refresh the icon, add high‑resolution screenshots with feature callouts, and test a new short description to boost conversion and chart eligibility.
- 1Launch an in‑app prompt to encourage 5‑star reviews after successful ad‑blocking events.
- 2Revise the short description and title to include low‑difficulty high‑traffic keywords such as "dns filter" and "tracker blocker".
- 3Update visual assets: redesign the app icon, add 3‑5 screenshot cards with Material 3 UI highlights, and include a short video preview.
- 4Run A/B tests on the new icon and screenshot sets to measure click‑through and install lift.
- 5Monitor competitor keyword shifts weekly and adjust the keyword list to stay ahead of "Wize AdBlock VPN" and "Bluetooth Firewall".
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 3985 characters, providing good keyword density and information for users.
Strong keyword positions
Ranking in top 10 for 2 keyword(s): network firewall, app firewall.
Good visibility score
Score of 70/100 indicates solid app store presence.
Rating needs improvement
A 2.8 rating may deter potential users. Focus on fixing bugs and improving UX.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Athena: Firewall DNS AdBlocker?
Athena: Firewall DNS AdBlocker has a visibility score of 70 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on January 20, 2026.
On how many keywords does Athena: Firewall DNS AdBlocker rank?
Athena: Firewall DNS AdBlocker is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 9 keywords, with 6 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Athena: Firewall DNS AdBlocker?
Based on shared keyword rankings, the most frequent competitors of Athena: Firewall DNS AdBlocker are DNS Changer: Fast & Secure DNS, athenaOne, athenaCapture. These apps appear next to Athena: Firewall DNS AdBlocker on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Athena: Firewall DNS AdBlocker in on the Google Play?
Athena: Firewall DNS AdBlocker is listed in the Tools category on the Google Play.
How can Athena: Firewall DNS AdBlocker improve its App Store Optimization?
Based on this audit, Athena: Firewall DNS AdBlocker should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Athena: Firewall DNS AdBlocker.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.