This audit was generated on March 16, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
7
Ranked in top 100
3
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| openreads | #1 | — |  |     | ||
| reading list | #9 |  |  |     | ||
| reading log | #9 |  |  |  | ||
| book tracker | #12 |  |  | | ||
| book organizer | #14 |  |  |    | ||
| library tracker | #16 |  |  |  | ||
| book collectionOpportunity | #54 |  |  |   | ||
| book catalogOpportunity | Not ranked | — | — |   | ||
| book scannerOpportunity | Not ranked | — | — |      | ||
| isbn scannerOpportunity | Not ranked | — | — |      |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Uncover - Bookish App
Books & Reference
Luna Reading Tracker
Productivity
Book Organizer for Readers
Books & Reference
Bookfolks | Reading Tracker
Education
CloudLibrary
Books & Reference
Goodreads: Book Tracker & More
Books & Reference
BookPine: Book Tracker & Stats
Books & Reference
CozyRead - Explore Reading
Books & Reference
NetGalley Shelf
Books & Reference
Book Tracker & Reading Log
Books & Reference
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Books & Reference chart position
KJV Bible: Audio+Verse
Audible: Audio Entertainment
YouVersion Bible App + Audio
Blessed - Bible Verse & Prayer
Bible For Women-Holy Bible App
Libby, the Library App
Lumina: Scripture & Bible
Bible Offline-KJV Holy Bible
Women's Bible
GoodNovel - Booktok, Stories
Bible Chat: Holy Bible Study
Amazon Kindle
King James Bible - Verse+Audio
Daily Bible - Verse+Audio
Hoopla: Your Library, Anywhere
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Openreads enjoys a strong brand presence with #1 ranking for its name, but lacks chart visibility and is missing several high‑traffic keywords. Immediate focus should be on boosting rankings in Google Play charts and expanding keyword coverage.
The app ranks #1 for the brand term “openreads” (traffic 87, difficulty 41), securing dominant visibility for core searches. Preserve this advantage by keeping the brand name prominent in title and metadata.
Charts score is 0% and the app isn’t ranked in any global or category charts, severely limiting organic discovery. Drive higher download velocity and conversion rate to break into the top 200 charts.
Keywords such as “book catalog”, “book scanner”, “isbn scanner”, and “library tracker” show traffic 59‑80 but have no ranking. Add these terms to the title, subtitle, and description to capture additional search volume.
Keywords like “reading list” (rank 9, diff 39) and “reading log” (rank 9, diff 40) are already strong; similar terms “book organizer” (rank 14, diff 53) can be pushed into the top 10 with modest optimization.
The app’s free, open‑source, no‑ads nature isn’t highlighted in the short description or subtitle. Adding “open source”, “no ads”, and “privacy‑focused” can attract niche users and improve relevance for related searches.
- 1Add high‑traffic, unranked keywords (book catalog, book scanner, isbn scanner, library tracker) to the app title, subtitle, and long description.
- 2Create a concise subtitle that includes the USP (e.g., “Open‑source Book Tracker – No Ads, No Tracking”).
- 3Launch a chart‑boost campaign: encourage existing users to rate/review, run a short‑term install promotion, and optimize store assets (icon, screenshots, video) for higher conversion.
- 4Implement A/B testing on screenshots and short description to improve click‑through and install rates, targeting a conversion uplift of 10‑15%.
- 5Publish a short promotional video showcasing barcode scanning and open‑source transparency to increase engagement and attract privacy‑conscious users.
ASO Insights
Actionable recommendations to improve your visibility
Strong visual presence
15 screenshots give users a comprehensive view of your app.
Excellent rating
Your 4.8 star rating builds user trust and improves conversion rates.
Strong keyword positions
Ranking in top 10 for 2 keyword(s): reading list, reading log.
Good visibility score
Score of 74/100 indicates solid app store presence.
Short description
Your app description is only 458 characters. A longer description (1500-4000 chars) improves discoverability and conversion.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Openreads?
Openreads has a visibility score of 74 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 16, 2026.
On how many keywords does Openreads rank?
Openreads is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 7 keywords, with 3 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Openreads?
Based on shared keyword rankings, the most frequent competitors of Openreads are Goodreads: Book Tracker & More, Uncover - Bookish App, BookPine: Book Tracker & Stats. These apps appear next to Openreads on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Openreads in on the Google Play?
Openreads is listed in the Books & Reference category on the Google Play.
How can Openreads improve its App Store Optimization?
Based on this audit, Openreads should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Openreads.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.