This audit was generated on March 12, 2026
The data may no longer be up to date.
How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
3
Ranked in top 100
3
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| royal ur | #3 | |||||
| game of ur | #7 | |||||
| royal game of ur | #10 | |||||
| mesopotamian board game | Not ranked | — | — | |||
| ancient board game | Not ranked | — | — | |||
| ur game | Not ranked | — | — | |||
| sumerian game | Not ranked | — | — | |||
| oldest board game | Not ranked | — | — | |||
| strategy board game | Not ranked | — | — | |||
| iraq board game | Not ranked | — | — |
Apps positioned directly before or after yours on keywords
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Occurrence count shows how many keywords each competitor appears on
Games chart position
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
The app ranks well for a few core keywords but lacks overall visibility due to missing high‑traffic terms, low quality signals, and no chart presence. Immediate focus should be on keyword expansion and improving app store assets to boost quality and rankings.
The app already holds top‑10 positions for "royal ur" (rank 3), "royal game of ur" (rank 10) and "game of ur" (rank 7), driving notable traffic (66‑69). Leverage this momentum by highlighting these terms in the title and subtitle.
Seven of the ten analyzed keywords with traffic >40 (e.g., "mesopotamian board game", "ancient board game", "ur game", "sumerian game") are not ranked. Adding these to the keyword field or subtitle can capture additional search volume.
Quality score is only 50% due to zero reviews, likely missing screenshots/video, and no localized assets. This hampers conversion and ranking potential.
The current title "The Game of Royal Ur" does not start with the primary keyword "Game of Ur". Re‑ordering to "Game of Ur: Royal Edition" adds the high‑traffic term at the front, improving relevance.
Competitors such as Royal Revolt 2 and Rise of Castles rank ahead and share at least one keyword. Conduct a deeper competitor keyword audit to capture any additional overlapping terms (e.g., "strategy board game").
Charts score is 0% with no global or category ranking, indicating insufficient downloads and engagement. Driving an initial install surge will unlock chart momentum.
Actionable recommendations to improve your visibility
Your app was updated recently, signaling active maintenance to users and stores.
Ranking in top 10 for 2 keyword(s): royal game of ur, game of ur.
Score of 70/100 indicates solid app store presence.
No significant issues found
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
The Game of Royal Ur has a visibility score of 70 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 12, 2026.
The Game of Royal Ur is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 3 keywords, with 3 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of The Game of Royal Ur are Royal Revolt 2: Tower Defense, King's Throne, Royal Ur. These apps appear next to The Game of Royal Ur on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
The Game of Royal Ur is listed in the Games category on the Apple App Store.
Based on this audit, The Game of Royal Ur should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to The Game of Royal Ur.
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.