This audit was generated on March 12, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
5
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| the daily drop | #4 |  |  |    | ||
| roller bottle recipesOpportunity | #53 |  |  |      | ||
| essential oil organizerOpportunity | #62 |  |  |   | ||
| essential oil recipesOpportunity | #65 |  |  |  | ||
| aromatherapy recipesOpportunity | #92 |  |  |     | ||
| essential oil trackerOpportunity | Not ranked | — | — |    | ||
| oil blend recipesOpportunity | Not ranked | — | — |     | ||
| diffuser blendsOpportunity | Not ranked | — | — |    | ||
| oil collection managerOpportunity | Not ranked | — | — |      | ||
| aromatherapy companionOpportunity | Not ranked | — | — |   |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Hopper: Flights, Hotels & Cars
Travel
Modern Essentials Plus
Health & Fitness
Magic Diffuser
Utilities
Essential Emotions +
Health & Fitness
Essential Chats for doTERRA
Books
Daily Merge: Match Puzzle Game
Games
Sage - AI Recipes & Lists
Productivity
Nosy - Aroma Calculator
Lifestyle
My Essential Oil Remedies Lite
Lifestyle
Vibrator - Relax Massager App
Utilities
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Reference chart position
Bible
Google Translate
Bible Chat: Daily Devotional
Bible Widgets: Verses & Prayer
Collectr - TCG Collector App
Translate Now - AI Translator
CoinSnap: Coin Identifier
Merlin Bird ID by Cornell Lab
Hallow: Prayer & Meditation
AntiqSnap: Antique Identifier
Sky Guide
Live Translator - AI Translate
Ancestry: Family History & DNA
CoinIn: Coin Scan Identifier
PSA: Card Scanner & Grading
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
The Daily Drop has an excellent quality score (100%) and a strong brand keyword ranking (rank 4 for "the daily drop"), but its overall visibility is low (22/100) due to limited keyword coverage, lack of rankings for high‑traffic terms, and no user reviews. Immediate focus should be on expanding keyword rankings and boosting social proof.
The app scored 100% on the quality metrics, indicating strong performance, crash stability, and metadata compliance. Maintain this level while making SEO changes to avoid any quality degradation.
The exact phrase "the daily drop" ranks 4th with a traffic potential of 66 and moderate difficulty (33). Leverage this by keeping the brand name prominent in the title and subtitle.
Only 5 of the top 10 target keywords are ranked; high‑traffic terms like "essential oil recipes" (traffic 40) and "diffuser blends" (traffic 59) are not ranked. Expand the keyword field to capture these phrases.
The app has a 5.0 rating but 0 reviews, which prevents social proof from influencing downloads. Implement an in‑app review prompt after the daily recipe is delivered to generate authentic feedback.
Keywords such as "roller bottle recipes" (rank 53, difficulty 26) and "essential oil organizer" (rank 62, difficulty 29) have decent traffic and low difficulty. Add them to the 100‑character keyword field and consider them in the subtitle.
Charts score is 0% and the app is not charting in any category. Adding high‑resolution screenshots and a short preview video that showcase the daily recipe feature can boost conversion and help the app enter the Top Charts.
- 1Revise the 100‑character keyword field: include high‑traffic, low‑difficulty terms like "essential oil recipes", "diffuser blends", "aromatherapy recipes", and "roller bottle recipes".
- 2Add the phrase "Essential Oil Recipes" or similar high‑value keyword to the subtitle while keeping the brand name in the title.
- 3Create and upload 5‑7 compelling screenshots and a 15‑second preview video highlighting the daily recipe delivery and collection organizer features.
- 4Implement an in‑app review prompt after the user receives their first daily recipe to start generating authentic 5‑star reviews.
- 5Re‑evaluate the primary category; if appropriate, add the app to Health & Fitness (or Lifestyle) in addition to Reference to broaden discoverability.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2633 characters, providing good keyword density and information for users.
Strong visual presence
10 screenshots give users a comprehensive view of your app.
Excellent rating
Your 5.0 star rating builds user trust and improves conversion rates.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 22/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of The Daily Drop?
The Daily Drop has a visibility score of 22 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 12, 2026.
On how many keywords does The Daily Drop rank?
The Daily Drop is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 5 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of The Daily Drop?
Based on shared keyword rankings, the most frequent competitors of The Daily Drop are Hopper: Flights, Hotels & Cars, Daily Merge: Match Puzzle Game, Modern Essentials Plus. These apps appear next to The Daily Drop on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is The Daily Drop in on the Apple App Store?
The Daily Drop is listed in the Reference category on the Apple App Store.
How can The Daily Drop improve its App Store Optimization?
Based on this audit, The Daily Drop should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to The Daily Drop.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.