This audit was generated on March 12, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| fitness toolkit | #1 | — |  |     | ||
| calorie calculatorOpportunity | Not ranked | — | — |      | ||
| macro calculatorOpportunity | Not ranked | — | — |    | ||
| weight loss calculatorOpportunity | Not ranked | — | — |   | ||
| bmr calculatorOpportunity | Not ranked | — | — |      | ||
| fitness calculatorOpportunity | Not ranked | — | — |     | ||
| calorie deficitOpportunity | Not ranked | — | — |   | ||
| lean bulk calculatorOpportunity | Not ranked | — | — |     | ||
| protein calculatorOpportunity | Not ranked | — | — |     | ||
| bmi calculator | Not ranked | — | — |    |
Keyword Competitors
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
The Combat Fitness App
Health & Fitness
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Health & Fitness chart position
Planet Fitness
Blood Pressure Tracker
Finch: Self-Care Pet
Yuka - Food & Cosmetic Scanner
AllTrails: Hike, Bike & Run
healow
Step Tracker Launcher
Lazy exercise at home
MyFitnessPal: Calorie Counter
Step Counter - Pedometer
Strava: Run, Bike, Hike
FunSteps
BitePal: AI Calorie Counter
Flo Ovulation & Period Tracker
Blood Pressure Log
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
The app has a very low visibility score (15/100) with only one keyword ranking (fitness toolkit) despite strong traffic potential for several high‑volume terms. Immediate focus should be on expanding keyword coverage, gathering reviews, and improving listing assets.
The primary keyword "fitness toolkit" ranks #1 with a traffic potential of 52, showing the app can rank well when the keyword relevance is clear. Leverage this by adding related high‑traffic terms to maintain momentum.
Only 1 of the 10 targeted keywords is ranked; high‑traffic keywords like "calorie calculator" (traffic 85) and "macro calculator" (traffic 74) are missing. This drags the Keywords Score to 16% and the overall visibility to 15/100.
The app has 0 reviews and no rating, which negatively impacts both quality score (50%) and ranking algorithms. Lack of social proof also hurts conversion rates.
Incorporate top‑traffic keywords (e.g., "Calorie Calculator," "Macro Calculator," "Weight Loss Calculator") into the app title (max 30 chars) and short description to capture additional search volume.
Current quality score suggests sub‑optimal assets. Add high‑resolution screenshots, a short demo video, and highlight offline functionality to boost conversion and quality score.
The only listed competitor is behind and shares just one keyword. By expanding the keyword set and improving assets, the app can dominate the niche and become the go‑to calculator tool.
- 1Revise the app title and short description to include high‑traffic keywords such as "Calorie Calculator," "Macro Calculator," and "Weight Loss Calculator".
- 2Rewrite the long description with keyword‑rich, natural language, ensuring each of the top 10 target keywords appears at least once.
- 3Implement an in‑app prompt after a successful calculation to request a 5‑star review, and offer a simple incentive (e.g., unlock a premium theme).
- 4Create new Google Play assets: 5 high‑resolution screenshots with callouts, a 15‑second gameplay video, and an updated icon that emphasizes the "lab" theme.
- 5Set up A/B testing for the title/description variants and monitor keyword rankings weekly; adjust based on performance data.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 1676 characters, providing good keyword density and information for users.
Strong visual presence
8 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 15/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Fitness Toolkit — Calorie Lab?
Fitness Toolkit — Calorie Lab has a visibility score of 15 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 12, 2026.
On how many keywords does Fitness Toolkit — Calorie Lab rank?
Fitness Toolkit — Calorie Lab is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Fitness Toolkit — Calorie Lab?
Based on shared keyword rankings, the most frequent competitors of Fitness Toolkit — Calorie Lab are The Combat Fitness App. These apps appear next to Fitness Toolkit — Calorie Lab on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Fitness Toolkit — Calorie Lab in on the Google Play?
Fitness Toolkit — Calorie Lab is listed in the Health & Fitness category on the Google Play.
How can Fitness Toolkit — Calorie Lab improve its App Store Optimization?
Based on this audit, Fitness Toolkit — Calorie Lab should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Fitness Toolkit — Calorie Lab.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.