This audit was generated on March 17, 2026
The data may no longer be up to date.
Visibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| what to watch | #2 | |||||
| movie trackerOpportunity | #71 | |||||
| tv show trackerOpportunity | Not ranked | — | — | |||
| watchlist moviesOpportunity | Not ranked | — | — | |||
| trailer browserOpportunity | Not ranked | — | — | |||
| movie recommendationsOpportunity | Not ranked | — | — | |||
| series trackerOpportunity | Not ranked | — | — | |||
| film databaseOpportunity | Not ranked | — | — | |||
| movie ratingsOpportunity | Not ranked | — | — | |||
| show finderOpportunity | Not ranked | — | — |
Keyword Competitors
Apps positioned directly before or after yours on keywords
JustWatch - Streaming Guide
Entertainment
ShowCal: Track Shows
Tools
Watchworthy - What To Watch
Entertainment
ReelShort - Stream Drama & TV
Entertainment
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Entertainment chart position
Tubi: Free Movies & Live TV
Netflix
Disney+
Peacock TV: Stream TV & Movies
HBO Max: Stream TV & Movies
ReelShort - Stream Drama & TV
PlutoTV: Stream Free Movies/TV
The Roku App (Official)
Prime Video
NetShort - Popular Dramas & TV
Loopit - Make Playables
Apple TV: Shows, Movies & More
Paramount+
PolyBuzz: Chat with AI Friends
Hulu: Stream TV shows & movies
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
The app ranks well for its primary keyword but suffers from poor overall keyword coverage, low ratings, and no chart presence, limiting visibility. Immediate focus should be expanding keyword rankings and improving user perception.
The app holds rank 2 for "what to watch" with traffic 79, demonstrating strong relevance for its core brand term. Leverage this position by reinforcing the keyword in the title and short description.
Only 2 of the top 10 target keywords are ranked; high‑traffic terms like "movie tracker" (traffic 69) and "tv show tracker" (traffic 67) are not appearing. This caps discoverability across popular searches.
A 3.6‑star rating from just 84 reviews hurts conversion and may impact chart eligibility. Improving the rating to >4.0 and increasing review volume is essential for trust and algorithmic favor.
Incorporate unranked high‑traffic keywords (movie tracker, tv show tracker, watchlist movies, trailer browser) into the title, short description, and long description while staying within character limits. Natural placement will boost relevance without keyword stuffing.
Current assets do not highlight the unique "Trailer mode" or the 200k+ catalog, reducing click‑through rates. Add targeted screenshots, a feature graphic, and run A/B tests on the icon to improve CTR and drive chart placement.
- 1Update title and short description to include top unranked keywords (e.g., "movie tracker", "tv show tracker").
- 2Rewrite the long description to embed high‑traffic keywords naturally and emphasize unique features like Trailer mode and 200k+ titles.
- 3Launch an in‑app review prompt after multiple uses and offer a small incentive to raise rating above 4.0 and increase review count.
- 4Refresh visual assets: add screenshots of Trailer mode, create a compelling feature graphic, and run an A/B test on a new icon.
- 5Localize metadata for high‑potential markets and monitor competitor keyword trends (e.g., JustWatch) to capture spillover traffic.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2012 characters, providing good keyword density and information for users.
Strong visual presence
16 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Rating needs improvement
A 3.6 rating may deter potential users. Focus on fixing bugs and improving UX.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 21/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of What to Watch: Films & Series?
What to Watch: Films & Series has a visibility score of 21 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 17, 2026.
On how many keywords does What to Watch: Films & Series rank?
What to Watch: Films & Series is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of What to Watch: Films & Series?
Based on shared keyword rankings, the most frequent competitors of What to Watch: Films & Series are JustWatch - Streaming Guide, Watchworthy - What To Watch, ShowCal: Track Shows. These apps appear next to What to Watch: Films & Series on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is What to Watch: Films & Series in on the Google Play?
What to Watch: Films & Series is listed in the Entertainment category on the Google Play.
How can What to Watch: Films & Series improve its App Store Optimization?
Based on this audit, What to Watch: Films & Series should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to What to Watch: Films & Series.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.