This audit was generated on March 17, 2026

The data may no longer be up to date.

Visibility Audit by Applyra
Movieland

Movieland

Anatolii Frolov

USUSen-US3.4 / 5108 reviews Oct 26, 2025

Visibility Score

17Needs work

Visibility Breakdown

How your app performs across different visibility factors

Keyword Performance
20
Based on keyword rankings
Keywords analyzed10
Ranked in top 1001
Chart Rankings
0
Position in store charts
Global chartNot ranked
Category chartNot ranked
App Quality
38
Rating and recency signals
Rating3.4 / 5
Last updated4 month(s) ago

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Keyword Rankings

Your app's position for key search terms

10

Keywords analyzed

1

Ranked in top 100

1

In top 10

Keyword Performance
Rankings, traffic and difficulty for each keyword
KeywordRankTrafficDifficultyAheadBehindTop 5
movieland#1
75
37
—
IMDb: Movies & TV Shows
Movieland
1
IMDb: Movies & TV Shows
2
Lifetime Movie Club
3
Fandango at Home: Movies & TV
4
Videoland
5
movie trackerOpportunityNot ranked
69
55
——
Movie Tracker - FlickFocus
1
Letterboxd
2
Moviebase: TV & Movie Tracker
3
TV Time - Track Shows & Movies
4
IMDb: Movies & TV Shows
5
tv trackerOpportunityNot ranked
71
53
——
TV Time - Track Shows & Movies
1
TV Show & Movie Tracker Trakt
2
Showly: Track Shows & Movies
3
Moviebase: TV & Movie Tracker
4
Seen It: Movie & TV Tracker
5
watchlistOpportunityNot ranked
68
28
——
Watch List: TV Series & Movies
1
Watchlist
2
Watchlist
3
Watchlist Pro TV
4
Listy · Beautiful lists
5
movie finderOpportunityNot ranked
65
41
——
Fimo: Movie Finder by Image
1
Movie Finder
2
ClipFix: Movie Shazam
3
Movie Finder
4
Movie Picker & Finder - Watchi
5
tv show trackerOpportunityNot ranked
67
43
——
TV Show & Movie Tracker Trakt
1
TV Time - Track Shows & Movies
2
Showly: Track Shows & Movies
3
Next Episode - Track TV Shows
4
Cinexplore: TV & Movie Tracker
5
movie databaseOpportunityNot ranked
65
47
——
IMDb: Movies & TV Shows
1
The Movie DB
2
CLZ Movies - movie database
3
The Movie DataBase (TMDB)
4
TMDB - Movies & TV Shows
5
show trackerOpportunityNot ranked
70
49
——
Showly: Track Shows & Movies
1
TV Time - Track Shows & Movies
2
TV Show & Movie Tracker Trakt
3
MyShows — TV Shows tracker
4
Next Episode - Track TV Shows
5
movie listOpportunityNot ranked
77
49
——
Letterboxd
1
IMDb: Movies & TV Shows
2
Watch List: TV Series & Movies
3
Listy · Beautiful lists
4
My Movies 5 - Movie & TV List
5
tv show listOpportunityNot ranked
77
41
——
TV Time - Track Shows & Movies
1
Watch List: TV Series & Movies
2
IMDb: Movies & TV Shows
3
Plex: Find Movies & TV Shows
4
SeriesGuide
5

Keyword Competitors

Apps positioned directly before or after yours on keywords

Ranking ahead of you
Apps that outrank yours on shared keywords

No competitors ranking directly ahead

Ranking behind you
Apps that you outrank on shared keywords
IMDb: Movies & TV Shows

IMDb: Movies & TV Shows

Entertainment

4.4Behind1x

Occurrence count shows how many keywords each competitor appears on

Category Ranking

Entertainment chart position

Entertainment
Not currently ranked in top 200
Tubi: Free Movies & Live TV

Tubi: Free Movies & Live TV

★ 4.9
Netflix

Netflix

★ 3.9
Disney+

Disney+

★ 4.3
4
Peacock TV: Stream TV & Movies

Peacock TV: Stream TV & Movies

★ 4.5
5
HBO Max: Stream TV & Movies

HBO Max: Stream TV & Movies

★ 4.8
6
ReelShort - Stream Drama & TV

ReelShort - Stream Drama & TV

★ 4.2
7
PlutoTV: Stream Free Movies/TV

PlutoTV: Stream Free Movies/TV

★ 3.7
8
The Roku App (Official)

The Roku App (Official)

★ 4.7
9
Prime Video

Prime Video

★ 4.0
10
NetShort - Popular Dramas & TV

NetShort - Popular Dramas & TV

★ 4.5
11
Loopit - Make Playables

Loopit - Make Playables

★ 3.6
12
Apple TV: Shows, Movies & More

Apple TV: Shows, Movies & More

★ 3.9
13
Paramount+

Paramount+

★ 4.1
14
PolyBuzz: Chat with AI Friends

PolyBuzz: Chat with AI Friends

★ 3.9
15
Hulu: Stream TV shows & movies

Hulu: Stream TV shows & movies

★ 4.4

Improve your ratings and downloads to climb the category charts.

AI-Powered Analysis

Personalized insights generated by our AI

Movieland ranks #1 for its brand keyword but suffers from extremely low overall visibility (17/100) due to poor keyword coverage, low rating, and no chart presence. Immediate focus should be on expanding and optimizing keyword usage and boosting user credibility.

Brand Keyword Dominance
high

The app’s exact name "movieland" ranks #1 with 75 traffic and moderate difficulty (37), securing strong brand recognition. Leverage this by maintaining the title and reinforcing the brand in the short description.

Sparse Keyword Rankings
high

Only 1 of the top 10 target keywords is ranked, leaving high‑traffic terms like "movie tracker" (traffic 69) and "watchlist" (traffic 68) untapped. Expand keyword placement across title, short description, and long description to capture these searches.

Low Quality & Rating
medium

Quality score is 38% and the app holds a 3.4 rating from just 108 reviews, which harms conversion. Implement in‑app prompts for reviews and fix any crash or performance issues to raise the quality score.

Chart Placement Potential
medium

The app currently has 0% chart score, meaning it isn’t appearing in top charts for any category. By improving keyword rankings and increasing installs, it can break into the Entertainment charts, boosting organic discoverability.

Competitive Gap vs IMDb
medium

IMDb dominates the space but shares only one keyword with Movieland, indicating many untapped keyword opportunities. Target those low‑difficulty, high‑traffic keywords (e.g., "watchlist" difficulty 28) to differentiate and capture niche search traffic.

Enhanced Visual Assets
low

The description cuts off abruptly and lacks compelling calls‑to‑action. Refresh the long description with complete feature lists, add localized screenshots and a preview video to improve conversion rates.

Key Action Items
Priority actions to improve your app's visibility
  • 1Integrate top‑traffic unranked keywords (movie tracker, watchlist, tv show tracker, etc.) into the short and long descriptions, respecting character limits.
  • 2Launch an in‑app review flow after key actions to boost rating and increase the number of reviews beyond the current 108.
  • 3Audit crash logs and performance metrics to raise the quality score above 60% before the next store update.
  • 4Create high‑resolution screenshots and a 15‑second gameplay video highlighting watchlist creation and trending content features.
  • 5Monitor competitor keyword sets weekly and adjust metadata to capture new low‑difficulty keywords before they become saturated.

ASO Insights

Actionable recommendations to improve your visibility

Strengths
What you're doing well

No specific strengths identified

Areas to Improve
Issues to address

Rating needs improvement

A 3.4 rating may deter potential users. Focus on fixing bugs and improving UX.

Low keyword visibility

Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.

Suggestions
Opportunities to explore

Improve visibility

Score of 17/100 suggests room for ASO optimization. Focus on keywords and category ranking.

Not in category top charts

Improving ratings and downloads can help reach category top charts.

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Audit FAQ

Common questions about this ASO audit.

What is the ASO visibility score of Movieland?

Movieland has a visibility score of 17 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 17, 2026.

On how many keywords does Movieland rank?

Movieland is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.

Who are the main competitors of Movieland?

Based on shared keyword rankings, the most frequent competitors of Movieland are IMDb: Movies & TV Shows. These apps appear next to Movieland on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.

What category is Movieland in on the Google Play?

Movieland is listed in the Entertainment category on the Google Play.

How can Movieland improve its App Store Optimization?

Based on this audit, Movieland should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Movieland.

How was this ASO audit generated?

This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.