How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
0
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| piñata | #48 | |||||
| birthday reminder | Not ranked | — | — | |||
| birthday calendar | Not ranked | — | — | |||
| birthday notifications | Not ranked | — | — | |||
| contact birthdays | Not ranked | — | — | |||
| birthday tracker | Not ranked | — | — | |||
| birthday alerts | Not ranked | — | — | |||
| birthday sync | Not ranked | — | — | |||
| birthday messages | Not ranked | — | — | |||
| never forget birthday | Not ranked | — | — |
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
The app has a critically low visibility score (4/100) with only one keyword ranking (piñata at #48) and no user ratings. Immediate focus should be on keyword optimization and asset improvement to boost discoverability and credibility.
Only 1 of 10 target keywords ranks (piñata at #48) despite high traffic potential (e.g., "birthday reminder" traffic 58, difficulty 67). Revise title, short description, and long description to include these high‑traffic terms.
Quality score is 40%, indicating weak visuals and lack of social proof (0 reviews). Upgrade screenshots, add a feature‑highlight video, and implement an in‑app review prompt.
Current title "Birthday Reminder – Piñata" does not rank for "birthday reminder" or "birthday calendar". Adding the exact phrase "Birthday Reminder" at the front can capture up to 58‑66 traffic points.
Competitor "Pinata Struggle" shares the keyword "piñata" and ranks higher. Analyze its description and asset strategy to capture overlapping traffic while differentiating with unique benefits.
The "Piñata" brand is distinct and already ranks at #48, showing niche recognition. Maintain this brand identity while pairing it with functional keywords for broader reach.
Actionable recommendations to improve your visibility
Your description is 2262 characters, providing good keyword density and information for users.
Your app was updated recently, signaling active maintenance to users and stores.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 4/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
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