This audit was generated on March 16, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| bettertype | #4 |  |  |    | ||
| ai keyboard | Not ranked | — | — |     | ||
| grammar keyboardOpportunity | Not ranked | — | — |  | ||
| tone writerOpportunity | Not ranked | — | — |      | ||
| translate keyboardOpportunity | Not ranked | — | — |     | ||
| ai writing assistantOpportunity | Not ranked | — | — |     | ||
| grammar checkerOpportunity | Not ranked | — | — |    | ||
| language translatorOpportunity | Not ranked | — | — |    | ||
| text rephraserOpportunity | Not ranked | — | — |      | ||
| writing aiOpportunity | Not ranked | — | — |    |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Kika Keyboard: Custom Themes
Utilities
Gboard – the Google Keyboard
Utilities
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Productivity chart position
ChatGPT
Claude by Anthropic
Google Gemini
Gmail - Email by Google
Grok
Google Drive
Google Docs
VPN - Super Unlimited Proxy
Microsoft Authenticator
Google Sheets
Microsoft Outlook
Yahoo Mail: Your smarter inbox
Microsoft Copilot
Link to Windows
HP
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
BetterType ranks modestly for its brand keyword but lacks visibility for high‑traffic AI and grammar terms, resulting in a low overall visibility score (14/100) and no chart rankings.
The app ranks #4 for the primary keyword "bettertype" (traffic 55, difficulty 32), indicating strong brand awareness. Leverage this position by keeping the brand name prominent in the title.
"ai keyboard" (traffic 80, difficulty 75), "grammar keyboard" (traffic 40, difficulty 50) and "translate keyboard" (traffic 68, difficulty 38) have no rankings. These are the highest‑volume terms for the niche and should be targeted urgently.
Keywords such as "tone writer" (traffic 39, difficulty 32) and "text rephraser" (traffic 39, difficulty 32) are relatively easy to rank. Adding them to the subtitle or keyword field can quickly boost visibility.
The app currently has a 0‑star rating with no reviews, which hurts conversion and the Quality Score (50%). Implement an in‑app prompt and incentive flow to collect genuine reviews.
The first 500 characters cut off mid‑sentence and lack many target keywords. A full, keyword‑rich description can improve relevance for terms like "ai writing assistant" and "language translator".
- 1Add high‑traffic core keywords (e.g., "AI Keyboard", "Grammar Keyboard", "Translate Keyboard") to the subtitle and 10‑keyword field.
- 2Rewrite the app description to be at least 2,000 characters, integrating top keywords naturally and highlighting AI features.
- 3Implement an in‑app review request after a successful AI correction to gather at least 30 five‑star reviews within 30 days.
- 4Create localized metadata for the top 3 high‑traffic keywords in key markets (e.g., English, Spanish, French).
- 5Run a limited‑time App Store promotional campaign (e.g., App Store Ads) focusing on the newly added keywords to boost downloads and improve chart placement.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2754 characters, providing good keyword density and information for users.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 14/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of BetterType: AI Keyboard?
BetterType: AI Keyboard has a visibility score of 14 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 16, 2026.
On how many keywords does BetterType: AI Keyboard rank?
BetterType: AI Keyboard is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of BetterType: AI Keyboard?
Based on shared keyword rankings, the most frequent competitors of BetterType: AI Keyboard are Kika Keyboard: Custom Themes, Gboard – the Google Keyboard. These apps appear next to BetterType: AI Keyboard on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is BetterType: AI Keyboard in on the Apple App Store?
BetterType: AI Keyboard is listed in the Productivity category on the Apple App Store.
How can BetterType: AI Keyboard improve its App Store Optimization?
Based on this audit, BetterType: AI Keyboard should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to BetterType: AI Keyboard.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.