This audit was generated on March 16, 2026
The data may no longer be up to date.
Visibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| totalist | #1 | — | ||||
| shopping list | Not ranked | — | — | |||
| grocery list | Not ranked | — | — | |||
| budget tracker | Not ranked | — | — | |||
| invoice maker | Not ranked | — | — | |||
| to do list | Not ranked | — | — | |||
| price calculatorOpportunity | Not ranked | — | — | |||
| checklist makerOpportunity | Not ranked | — | — | |||
| expense tracker | Not ranked | — | — | |||
| bill creatorOpportunity | Not ranked | — | — |
Keyword Competitors
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Todoist: To Do List & Calendar
Productivity
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Productivity chart position
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Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Totalist ranks #1 for its brand name but fails to rank for any high‑traffic keywords, resulting in a very low visibility score (17/100). The biggest priority is to broaden keyword coverage and boost credibility through reviews.
The app’s own name "totalist" ranks #1 with 71 search volume and low difficulty (33), confirming strong brand recognition. Leverage this by keeping the brand front‑and‑center while expanding keyword support.
The listing shows N/A rating and 0 reviews, pulling the quality score down to 50%. Without social proof the conversion rate will stay low. Implement an in‑app review flow to collect at least 100 4‑star+ reviews within 30 days.
Seven of the top‑10 traffic keywords (e.g., "shopping list", "grocery list", "budget tracker") have 60‑90 search volume but 0 ranking, with difficulties ranging 33‑89. The current metadata does not surface these terms.
Replace generic filler with high‑volume terms: add "Budget Tracker" and "Invoice Maker" to the short description and consider a title tweak like "Totalist: Shopping List, Budget & Invoice Maker" to capture additional keyword weight while staying within Play Store limits.
Rewrite the long description to naturally embed the unranked keywords (shopping list, grocery list, budget tracker, invoice maker, expense tracker, price calculator, checklist maker). Use bullet points and bolded phrases to improve readability and keyword density.
- 1Add high‑traffic keywords (shopping list, grocery list, budget tracker, invoice maker, expense tracker) to title, short description, and long description.
- 2Implement an in‑app review prompt and run a 30‑day campaign to earn at least 100 positive reviews.
- 3Create new screenshots and a feature graphic that overlay the new keywords and highlight the math‑automation feature.
- 4Upload a short promo video (15‑30 s) showcasing list creation and automatic price calculation.
- 5Run A/B tests on metadata variations (title length, keyword order) to measure impact on ranking.
ASO Insights
Actionable recommendations to improve your visibility
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 17/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Totalist: Shopping List & ToDo?
Totalist: Shopping List & ToDo has a visibility score of 17 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 16, 2026.
On how many keywords does Totalist: Shopping List & ToDo rank?
Totalist: Shopping List & ToDo is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Totalist: Shopping List & ToDo?
Based on shared keyword rankings, the most frequent competitors of Totalist: Shopping List & ToDo are Todoist: To Do List & Calendar. These apps appear next to Totalist: Shopping List & ToDo on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Totalist: Shopping List & ToDo in on the Google Play?
Totalist: Shopping List & ToDo is listed in the Productivity category on the Google Play.
How can Totalist: Shopping List & ToDo improve its App Store Optimization?
Based on this audit, Totalist: Shopping List & ToDo should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Totalist: Shopping List & ToDo.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.