This audit was generated on March 18, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
0
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| passvault | #16 |  |  |      | ||
| barcode walletOpportunity | Not ranked | — | — |      | ||
| loyalty card scannerOpportunity | Not ranked | — | — |      | ||
| qr code walletOpportunity | Not ranked | — | — |    | ||
| offline walletOpportunity | Not ranked | — | — |      | ||
| pkpass readerOpportunity | Not ranked | — | — |      | ||
| digital card walletOpportunity | Not ranked | — | — |    | ||
| barcode scanner | Not ranked | — | — |      | ||
| wallet passesOpportunity | Not ranked | — | — |  | ||
| card organizerOpportunity | Not ranked | — | — |     |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Keeper Password Manager
Productivity
myPhotoVault
Tools
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Shopping chart position
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
PassVault has a very low visibility score (9/100) due to poor keyword rankings and lack of user feedback, despite a strong privacy/offline positioning. Immediate focus should be on metadata optimization and acquiring reviews to boost ranking.
The app’s offline‑first, no‑tracking claim differentiates it from most wallet apps, appealing to privacy‑concerned users. Highlight this USP in screenshots and description to improve conversion.
Only 1 of 10 target keywords ("passvault") is ranked at #16; all high‑traffic keywords like "barcode wallet" (traffic 73) and "qr code wallet" (traffic 69) are unranked. Expand the title, short description, and long description with these terms.
The app has 0 reviews, resulting in an N/A rating which harms trust and quality score (40%). Implement an in‑app rating prompt after successful scans to start collecting positive reviews.
Current title "PassVault: QR & Barcode Wallet" does not contain the top traffic keyword "barcode wallet" (traffic 73). Re‑title to "PassVault Barcode & QR Wallet" or "PassVault – Barcode Wallet" to capture that search volume while keeping brand visibility.
The first 500 characters lack any of the high‑traffic keywords. Rewrite the short and long descriptions to naturally embed at least 5 of the top keywords (e.g., barcode wallet, qr code wallet, loyalty card scanner, digital card wallet, offline wallet).
- 1Rename the app title to include a high‑traffic keyword such as "Barcode Wallet" while retaining the PassVault brand.
- 2Rewrite the short description (≤80 chars) and first 500 characters of the long description to embed the top 5 keywords: barcode wallet, qr code wallet, loyalty card scanner, digital card wallet, offline wallet.
- 3Add an in‑app rating prompt after a successful scan to start gathering reviews and improve the rating from N/A.
- 4Create new high‑resolution screenshots and a feature graphic that showcase the offline security and barcode scanning features.
- 5Localize the optimized title and description into key target markets (e.g., English, Spanish, German) to broaden keyword reach.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2004 characters, providing good keyword density and information for users.
Strong visual presence
13 screenshots give users a comprehensive view of your app.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 9/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of PassVault: QR & Barcode Wallet?
PassVault: QR & Barcode Wallet has a visibility score of 9 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 18, 2026.
On how many keywords does PassVault: QR & Barcode Wallet rank?
PassVault: QR & Barcode Wallet is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 0 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of PassVault: QR & Barcode Wallet?
Based on shared keyword rankings, the most frequent competitors of PassVault: QR & Barcode Wallet are Keeper Password Manager, myPhotoVault. These apps appear next to PassVault: QR & Barcode Wallet on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is PassVault: QR & Barcode Wallet in on the Google Play?
PassVault: QR & Barcode Wallet is listed in the Shopping category on the Google Play.
How can PassVault: QR & Barcode Wallet improve its App Store Optimization?
Based on this audit, PassVault: QR & Barcode Wallet should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to PassVault: QR & Barcode Wallet.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.