This audit was generated on March 18, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
0
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| smart unit converter | #21 |  |  |      | ||
| unit converter | Not ranked | — | — |    | ||
| currency converter | Not ranked | — | — |      | ||
| currency exchangeOpportunity | Not ranked | — | — |  | ||
| offline currencyOpportunity | Not ranked | — | — |   | ||
| metric imperial | Not ranked | — | — |      | ||
| conversion calculatorOpportunity | Not ranked | — | — |   | ||
| money converterOpportunity | Not ranked | — | — | | ||
| measurement converterOpportunity | Not ranked | — | — | | ||
| exchange ratesOpportunity | Not ranked | — | — | |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Noble Unit Converter
Tools
All Unit Converter
Tools
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Tools chart position
PDF & Launcher for Android
Find My Phone by Clap Launcher
Photo Recover Plus - Restore
All Restore - Photo & Video
Private Browser: Safe & Secure
Clean Fix Plus
Open Browser - Smart & Safe
Move to iOS
QR & Barcode Scanner
PDF Reader - Editor & Viewer
Analyze WiFi Launcher
Clean Utility Toolkit
Brightest Flashlight Launcher
Cleaner Toolbox
WiFi Info & Launcher
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Smart Unit Converter suffers from extremely low visibility (score 8/100) with only one keyword ranked (#21) and no chart presence. The top priority is to improve keyword rankings and strengthen quality signals to drive organic installs.
The app already ranks #21 for the primary keyword "smart unit converter" with 61 monthly searches and a moderate difficulty (33), showing that the core keyword is partially optimized. Leverage this foothold to expand into related terms.
Nine high‑traffic keywords (e.g., "unit converter", "currency converter", "exchange rates") have zero ranking despite combined traffic of >600 searches and difficulty ranging from 33‑87. This gap is a major source of lost visibility.
The app has no user reviews or rating, pulling the quality score down to 50% and likely hurting conversion. Lack of social proof also reduces algorithmic trust.
The current title "Smart Unit Converter" misses high‑value terms like "currency" and "measurement". Adding up to 30 characters (e.g., "Smart Unit & Currency Converter") can capture additional traffic from keywords such as "currency converter" (77 searches, difficulty 87).
No chart presence and likely outdated screenshots limit click‑through rates. Adding feature‑focused screenshots and a short video that highlight currency, metric‑imperial, and offline modes can boost conversion and improve the quality score.
- 1Revise app title to include "Currency" and/or "Measurement" (e.g., "Smart Unit & Currency Converter").
- 2Insert top‑performing keywords (unit converter, currency converter, exchange rates) into the short description and keyword field.
- 3Create 5 high‑resolution screenshots and a 15‑second preview video showcasing currency, metric‑imperial, and offline features.
- 4Implement an in‑app review prompt after a successful conversion to start gathering authentic 5‑star reviews.
- 5Launch A/B testing for the app icon and primary screenshot to identify the highest click‑through variant.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 3427 characters, providing good keyword density and information for users.
Strong visual presence
14 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 8/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Smart Unit Converter?
Smart Unit Converter has a visibility score of 8 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 18, 2026.
On how many keywords does Smart Unit Converter rank?
Smart Unit Converter is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 0 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Smart Unit Converter?
Based on shared keyword rankings, the most frequent competitors of Smart Unit Converter are Noble Unit Converter, All Unit Converter. These apps appear next to Smart Unit Converter on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Smart Unit Converter in on the Google Play?
Smart Unit Converter is listed in the Tools category on the Google Play.
How can Smart Unit Converter improve its App Store Optimization?
Based on this audit, Smart Unit Converter should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Smart Unit Converter.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.