This audit was generated on June 2, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| cognito | #2 |  |  |    | ||
| brain games | Not ranked | — | — |      | ||
| brain training | Not ranked | — | — |   | ||
| memory gamesOpportunity | Not ranked | — | — |   | ||
| focus exercisesOpportunity | Not ranked | — | — |    | ||
| logic puzzlesOpportunity | Not ranked | — | — |     | ||
| cognitive trainingOpportunity | Not ranked | — | — | | ||
| mind puzzlesOpportunity | Not ranked | — | — |   | ||
| brain teasersOpportunity | Not ranked | — | — |   | ||
| mental agilityOpportunity | Not ranked | — | — |    |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Cognito
Entertainment
Cognito App
Productivity
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Education chart position
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Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Cognito: Brain Games & Puzzles has excellent quality (100% score) but suffers from very low visibility, ranking for only 1 of 10 target keywords and no chart positions. Immediate focus should be on keyword optimization and metadata enhancements to capture high‑traffic search terms.
The app achieved a 100% Quality Score, indicating strong performance metrics (ratings, reviews, crash‑free rate). Leverage this reputation in user acquisition messaging while you improve discoverability.
Only the brand keyword "cognito" ranks (position 2) despite 9 high‑traffic keywords (e.g., brain games traffic 84, memory games traffic 57) being unranked. Incorporate these terms into title, short description, and long description to boost relevance.
The app has a 0% Charts Score with no global or category placement, limiting organic installs from the Play Store charts. Improving CTR and conversion through metadata and visual assets is essential to enter the charts.
The keyword "cognito" already ranks #2 with traffic 52. Strengthen this advantage by adding a recognizable brand tagline or subtitle that includes the brand name alongside a high‑traffic term.
Keywords like "brain games" (traffic 84, difficulty 62) and "brain training" (traffic 60, difficulty 81) are currently missing from rankings. Rewrite the long description to naturally embed these terms and improve keyword density.
A competitor named "Cognito" is ahead, sharing the same primary keyword. Introduce unique value propositions (e.g., "15+ scientifically designed games") and consider a distinct subtitle to set the app apart.
- 1Update app title to include a primary keyword, e.g., "Cognito Brain Games & Puzzles".
- 2Rewrite short description (subtitle) using 2‑3 top keywords such as "brain games, memory games, focus exercises".
- 3Revise long description to naturally embed all unranked high‑traffic keywords (brain games, brain training, memory games, focus exercises, logic puzzles, cognitive training).
- 4Conduct keyword research to identify long‑tail variations and add them to the in‑app copy and update the keyword list weekly.
- 5Refresh the app icon and feature graphic, run A/B tests to improve click‑through rate, aiming to enter the top 200 in the Education category chart.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 1836 characters, providing good keyword density and information for users.
Strong visual presence
13 screenshots give users a comprehensive view of your app.
Excellent rating
Your 4.5 star rating builds user trust and improves conversion rates.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 16/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Cognito: Brain Games & Puzzles?
Cognito: Brain Games & Puzzles has a visibility score of 16 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 2, 2026.
On how many keywords does Cognito: Brain Games & Puzzles rank?
Cognito: Brain Games & Puzzles is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Cognito: Brain Games & Puzzles?
Based on shared keyword rankings, the most frequent competitors of Cognito: Brain Games & Puzzles are Cognito, Cognito App. These apps appear next to Cognito: Brain Games & Puzzles on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Cognito: Brain Games & Puzzles in on the Google Play?
Cognito: Brain Games & Puzzles is listed in the Education category on the Google Play.
How can Cognito: Brain Games & Puzzles improve its App Store Optimization?
Based on this audit, Cognito: Brain Games & Puzzles should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Cognito: Brain Games & Puzzles.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.