This audit was generated on April 19, 2026
The data may no longer be up to date.
How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
9
Ranked in top 100
5
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| prosper | #1 | — | ||||
| personal loans | #2 | |||||
| low interest loans | #5 | |||||
| personal finance loans | #5 | |||||
| personal loan manager | #8 | |||||
| online loans | #18 | |||||
| quick loans | #18 | |||||
| fast cash loans | #28 | |||||
| loan payment tracker | #45 | |||||
| loan calculator | Not ranked | — | — |
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Occurrence count shows how many keywords each competitor appears on
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Prosper: Personal Loans has strong keyword coverage and excellent quality metrics, but it lacks visibility in Google Play charts and ranks poorly for several high‑traffic terms. The primary priority is to boost chart rankings and capture missed keyword opportunities.
9 out of 10 target keywords are already ranked, with "prosper" (rank 1) and "personal loans" (rank 2) driving the most traffic (75‑80). Maintain these positions while expanding to unranked high‑traffic terms.
Charts Score is 0% and the app is not ranked in its Finance category, limiting organic discoverability and user trust. This gap is the biggest driver of the 20‑point visibility shortfall.
"loan calculator" (traffic 59, difficulty 78) and "quick loans" (traffic 82, rank 18) are not in the top 30, causing missed acquisition potential. Their difficulty is moderate, making them realistic targets.
Fast Cash & Credit outranks Prosper on shared keywords (e.g., "fast cash loans" rank 28 vs competitor likely higher). Optimizing title/short description to include "fast cash loans" and "quick loans" can steal traffic.
A 100% Quality Score suggests good metadata, but screenshots and video are not mentioned. Updating visual assets with clear loan‑calculator UI and fast‑funding messaging can improve install‑to‑view ratios, supporting chart movement.
The audit shows only English data. Adding localized versions of high‑traffic terms (e.g., "préstamos rápidos" in Spanish‑speaking markets) can capture additional organic volume and improve global chart rankings.
Actionable recommendations to improve your visibility
Your description is 3065 characters, providing good keyword density and information for users.
Your 4.5 star rating builds user trust and improves conversion rates.
Your app was updated recently, signaling active maintenance to users and stores.
Ranking in top 10 for 3 keyword(s): low interest loans, personal loan manager, personal finance loans.
Score of 80/100 indicates solid app store presence.
No significant issues found
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
Prosper: Personal Loans has a visibility score of 80 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 19, 2026.
Prosper: Personal Loans is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 9 keywords, with 5 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Prosper: Personal Loans are Possible: Fast Cash & Credit, Prosper Card, U-start: Personal Loans. These apps appear next to Prosper: Personal Loans on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Prosper: Personal Loans is listed in the Finance category on the Google Play.
Based on this audit, Prosper: Personal Loans should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Prosper: Personal Loans.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.