This audit was generated on March 19, 2026
The data may no longer be up to date.
Visibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
9
Ranked in top 100
3
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| brown noise | #3 | |||||
| pink noise | #3 | |||||
| slo | #7 | |||||
| ambient sounds | #11 | |||||
| focus sounds | #15 | |||||
| sleep noise | #18 | |||||
| white noise | #21 | |||||
| rain sounds | #26 | |||||
| nature sounds | #45 | |||||
| sleep sounds | Not ranked | — | — |
Keyword Competitors
Apps positioned directly before or after yours on keywords
SLO Country Club
Lifestyle
Brown Noise, Sleep Sounds: BRW
Health & Fitness
Atmosphere: Relaxing Sounds
Health & Fitness
Noise: White, Pink, Brown
Music & Audio
Relaxing sounds - Sleep Sounds
Health & Fitness
SLO County Public Libraries
Books & Reference
White Noise Lite
Health & Fitness
Sleeptot - Baby White Noise
Parenting
Lullwave: Sleep Sounds, Noises
Health & Fitness
Rain and Thunder Sounds
Lifestyle
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Health & Fitness chart position
Planet Fitness
AllTrails: Hike, Bike & Run
Yuka - Food & Cosmetic Scanner
Finch: Self-Care Pet
Blood Pressure Tracker
healow
Step Tracker Launcher
Lazy exercise at home
Flo Ovulation & Period Tracker
FunSteps
MyFitnessPal: Calorie Counter
Blood Pressure Log
Strava: Run, Bike, Hike
BitePal: AI Calorie Counter
IQ Brain Training
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
The app boasts a strong keywords profile (98% score) and solid quality (88%) but lacks visibility in charts and misses rankings for high‑traffic core terms like "sleep sounds". Prioritizing keyword integration and chart optimization will drive higher discoverability.
9 out of 10 target keywords are ranked, with top positions for "brown noise" (rank 3) and "pink noise" (rank 3), contributing to a 98% keywords score. Maintain this momentum by preserving current on‑page SEO tactics.
Charts Score is 0% and the app is not ranked in the Health & Fitness category, indicating no organic traction into top charts. This limits algorithmic boost and user discovery.
The primary term "sleep sounds" (traffic 73, difficulty 79) is not ranked, despite being central to the app’s purpose. Missing this keyword reduces exposure to the broadest search audience.
Keywords with strong traffic such as "white noise" (rank 21) and "rain sounds" (rank 26) have moderate difficulty; boosting them to top‑20 can capture additional searches. Refine metadata to include these terms naturally.
Competitors like "Brown Noise, Sleep Sounds: BRW" rank ahead on shared keywords. Differentiate by adding unique value statements (e.g., "scientifically proven"), and incorporate long‑tail variants like "brown noise for focus" to outrank them.
- 1Add top‑ranked keywords (brown noise, pink noise) to the app title and subtitle.
- 2Rewrite the short description and first 250 characters of the full description to embed "sleep sounds", "white noise", and "rain sounds" using natural language.
- 3Create an A/B test for screenshots and promo video that highlight each noise type and their use cases (sleep, focus, relaxation).
- 4Implement an in‑app review prompt after 5 minutes of continuous listening to boost rating count and quality score.
- 5Run a localized keyword expansion for high‑traffic terms in top markets to improve chart eligibility.
ASO Insights
Actionable recommendations to improve your visibility
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 1 keyword(s): pink noise.
Good visibility score
Score of 78/100 indicates solid app store presence.
Few screenshots
You have 3 screenshots. Adding more (8-10) helps showcase features and increases conversion.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Slo: Sleep Sounds, Brown Noise?
Slo: Sleep Sounds, Brown Noise has a visibility score of 78 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 19, 2026.
On how many keywords does Slo: Sleep Sounds, Brown Noise rank?
Slo: Sleep Sounds, Brown Noise is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 9 keywords, with 3 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Slo: Sleep Sounds, Brown Noise?
Based on shared keyword rankings, the most frequent competitors of Slo: Sleep Sounds, Brown Noise are SLO Country Club, SLO County Public Libraries, Brown Noise, Sleep Sounds: BRW. These apps appear next to Slo: Sleep Sounds, Brown Noise on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Slo: Sleep Sounds, Brown Noise in on the Google Play?
Slo: Sleep Sounds, Brown Noise is listed in the Health & Fitness category on the Google Play.
How can Slo: Sleep Sounds, Brown Noise improve its App Store Optimization?
Based on this audit, Slo: Sleep Sounds, Brown Noise should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Slo: Sleep Sounds, Brown Noise.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.