This audit was generated on March 20, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| chowtracker | #1 | — |  |     | ||
| calorie counter | Not ranked | — | — |    | ||
| nutrition trackerOpportunity | Not ranked | — | — |  | ||
| meal loggerOpportunity | Not ranked | — | — |    | ||
| macro tracker | Not ranked | — | — |    | ||
| food diary | Not ranked | — | — |  | ||
| weight loss trackerOpportunity | Not ranked | — | — |     | ||
| barcode scanner foodOpportunity | Not ranked | — | — |      | ||
| nutrition appOpportunity | Not ranked | — | — | | ||
| diet plannerOpportunity | Not ranked | — | — |      |
Keyword Competitors
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Food Diary See How You Eat Log
Health & Fitness
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Health & Fitness chart position
Planet Fitness
Yuka - Food & Cosmetic Scanner
Finch: Self-Care Pet
Blood Pressure Tracker
AllTrails: Hike, Bike & Run
healow
Lazy exercise at home
Step Tracker Launcher
Flo Ovulation & Period Tracker
MyFitnessPal: Calorie Counter
FunSteps
Blood Pressure Log
Strava: Run, Bike, Hike
BitePal: AI Calorie Counter
Calm - Sleep, Meditate, Relax
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
ChowTracker has a strong brand presence with its name ranking #1, but its overall visibility is poor, scoring only 20/100 due to minimal keyword coverage and no chart rankings. The top priority is to expand and optimize keyword usage in metadata to capture high‑traffic searches.
The app’s own name "chowtracker" ranks #1 with a traffic potential of 84, giving it a solid base of organic discovery. Leverage this by reinforcing the brand in titles and visuals.
Only 1 of the 10 high‑traffic keywords (calorie counter, nutrition tracker, etc.) is ranked, leaving 9 keywords with combined traffic potential > 600 unclaimed. Expand the keyword set in title, short and long descriptions to target these terms.
Charts Score is 0%; the app is not appearing in Global or Category charts, limiting discoverability. Improving keyword rankings and download velocity is essential to break into the charts.
Current title "ChowTracker" omits high‑traffic keywords such as "Calorie Counter" (traffic 81, difficulty 84) and "Meal Logger" (traffic 71). Adding one or two primary keywords can boost relevance without sacrificing brand identity.
Screenshots and feature graphic lack keyword overlays and do not highlight the barcode scanner feature (traffic 68). Adding annotated screenshots, a short demo video, and a clear call‑to‑action can increase conversion and support keyword relevance.
- 1Revise the app title to include a primary high‑traffic keyword (e.g., "ChowTracker – Calorie Counter").
- 2Update the short description to embed top unranked keywords: "Calorie Counter, Nutrition Tracker, Meal Logger, Macro Tracker".
- 3Rewrite the long description, naturally weaving the top 5 missing keywords (calorie counter, nutrition tracker, meal logger, macro tracker, food diary) and include bullet points with those terms.
- 4Create new localized screenshots and a 15‑second video highlighting barcode scanning and macro tracking, overlaying key terms.
- 5Launch an A/B test for the new metadata, monitor keyword rankings weekly, and aim to rank at least 5 of the top 10 keywords within 30 days.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 1819 characters, providing good keyword density and information for users.
Strong visual presence
19 screenshots give users a comprehensive view of your app.
Excellent rating
Your 4.6 star rating builds user trust and improves conversion rates.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 20/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of ChowTracker?
ChowTracker has a visibility score of 20 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 20, 2026.
On how many keywords does ChowTracker rank?
ChowTracker is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of ChowTracker?
Based on shared keyword rankings, the most frequent competitors of ChowTracker are Food Diary See How You Eat Log. These apps appear next to ChowTracker on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is ChowTracker in on the Google Play?
ChowTracker is listed in the Health & Fitness category on the Google Play.
How can ChowTracker improve its App Store Optimization?
Based on this audit, ChowTracker should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to ChowTracker.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.