This audit was generated on March 17, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| dotyo | #1 | — |  |     | ||
| mood trackerOpportunity | Not ranked | — | — |      | ||
| mood journalOpportunity | Not ranked | — | — |   | ||
| emotion trackerOpportunity | Not ranked | — | — |   | ||
| mental health trackerOpportunity | Not ranked | — | — |    | ||
| mood calendarOpportunity | Not ranked | — | — |   | ||
| simple mood trackerOpportunity | Not ranked | — | — |   | ||
| mood loggerOpportunity | Not ranked | — | — | | ||
| feelings trackerOpportunity | Not ranked | — | — |  | ||
| mood tracker journalOpportunity | Not ranked | — | — |  |
Keyword Competitors
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Daily Bubble
Games
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Health & Fitness chart position
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Cronometer: Calorie Counter
Olive - Holistic Food Scanner
Crunch Fitness
BetterMe: Health Coaching
Calorie Counter & Food Tracker
Aetna Health
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Dotyo ranks #1 for its brand keyword but fails to rank for any high‑traffic mood‑tracker terms, resulting in a low Visibility Score of 14/100. Immediate focus should be on keyword expansion and metadata optimization to capture core search traffic.
The app ranks #1 for the exact brand keyword "dotyo" with 36 monthly searches and low difficulty (17). Leverage this position by keeping the brand name front‑and‑center in the title and subtitle.
All 9 high‑traffic mood‑tracker keywords (e.g., "mood tracker" – 73 searches, difficulty 53) are unranked, driving the 16% Keywords Score. The app currently captures none of this demand.
The app has 0 ratings and a Quality Score of 50%, indicating missing social proof and possibly sub‑optimal screenshots or video. Reviews and richer assets directly affect conversion and rankings.
Incorporate two primary keywords (e.g., "Mood Tracker" and "Emotion Journal") into the 30‑character title and 30‑character subtitle while retaining the brand name. This can immediately boost relevance for the top‑traffic terms.
Rewrite the first 400 characters to include the top five unranked keywords naturally ("mood tracker", "emotion tracker", "mental health tracker", "simple mood tracker", "feelings tracker"). Populate the 100‑character keyword field with the same terms, prioritizing those with lower difficulty (e.g., "emotion tracker", "mental health tracker").
Daily Bubble, the only listed competitor, shares only one keyword. By adding high‑impact screenshots, an App Store preview video, and a clear value proposition (“3‑step mood logging”), Dotyo can out‑shine competitors and improve the Quality Score.
- 1Revise app title to include "Dotyo Mood Tracker" and subtitle to include "Simple Emotion Journal".
- 2Populate the keyword field with top‑traffic terms: mood tracker, emotion tracker, mental health tracker, simple mood tracker, feelings tracker.
- 3Rewrite the description opening paragraph to embed the same keywords naturally and highlight the 3‑choice UI.
- 4Add 5 high‑resolution screenshots and a 15‑second preview video that demonstrate the three‑button interaction and calming UI.
- 5Launch an in‑app prompt or email campaign to gather at least 30 genuine 5‑star reviews within the next 30 days.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 1524 characters, providing good keyword density and information for users.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 14/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Dotyo: Minimalist Mood Tracker?
Dotyo: Minimalist Mood Tracker has a visibility score of 14 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 17, 2026.
On how many keywords does Dotyo: Minimalist Mood Tracker rank?
Dotyo: Minimalist Mood Tracker is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Dotyo: Minimalist Mood Tracker?
Based on shared keyword rankings, the most frequent competitors of Dotyo: Minimalist Mood Tracker are Daily Bubble. These apps appear next to Dotyo: Minimalist Mood Tracker on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Dotyo: Minimalist Mood Tracker in on the Apple App Store?
Dotyo: Minimalist Mood Tracker is listed in the Health & Fitness category on the Apple App Store.
How can Dotyo: Minimalist Mood Tracker improve its App Store Optimization?
Based on this audit, Dotyo: Minimalist Mood Tracker should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Dotyo: Minimalist Mood Tracker.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.