This audit was generated on March 19, 2026
The data may no longer be up to date.
Visibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| keepr | #4 | |||||
| budget plannerOpportunity | #100 | — | ||||
| expense tracker | Not ranked | — | — | |||
| budget tracker | Not ranked | — | — | |||
| spending trackerOpportunity | Not ranked | — | — | |||
| money manager | Not ranked | — | — | |||
| budget appOpportunity | Not ranked | — | — | |||
| expense manager | Not ranked | — | — | |||
| daily budgetOpportunity | Not ranked | — | — | |||
| financial trackerOpportunity | Not ranked | — | — |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Keepr
Productivity
Money Calendar Planner
Finance
Keepr Storage PH
Lifestyle
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Finance chart position
Cash App
PayPal - Pay, Send, Save
Freecash: Earn Money
Chime – Mobile Banking
Venmo
OnePay – Mobile Banking
Capital One Mobile
Kalshi: Trade News & Sports
Progressive
TurboTax: File Your Tax Return
Google Wallet
Chase Mobile
Klarna: Smarter everyday money
Testerup: Test & Earn Rewards
Wells Fargo Mobile®
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Keepr has a decent quality score (75%) but suffers from poor keyword visibility (16% keywords score) and zero chart presence, resulting in a low overall visibility of 16/100. Immediate focus should be on keyword optimization and improving store listing assets to boost rankings and downloads.
The app scores 75% on quality, indicating good stability, performance, and user experience. Leverage this strength in the listing by highlighting user satisfaction and app reliability.
Only 2 of the top 10 target keywords are ranked ("keepr" at #4). High‑traffic terms like "budget planner" (#100), "expense tracker", and "budget app" are not ranked, with difficulty scores ranging from 49‑77. This severely limits organic discoverability.
Charts Score is 0%, meaning the app does not appear in global or category top charts. Lack of chart visibility further reduces organic traffic and credibility.
Incorporate top‑volume keywords (e.g., "budget app" traffic 83, "expense tracker" traffic 80, "financial tracker" traffic 72) into the app title, short description, and feature list. This can improve the Keywords Score from 16% toward the target 70%+.
Competitors like "Keepr" and "Money Calendar Planner" rank ahead with similar keyword sets. Adding unique value propositions (e.g., recurring bill reminders, multi‑device sync, AI budgeting insights) and highlighting them in the listing can capture unmet user needs.
- 1Revise app title and short description to embed top keywords such as "budget app", "expense tracker", and "financial tracker" while keeping it readable.
- 2Expand the long description with keyword‑rich sentences, bullet points, and localized versions for high‑traffic terms.
- 3Add high‑quality screenshots, an engaging video, and feature graphics that showcase new differentiators (recurring bills, AI insights).
- 4Implement a review acquisition strategy (in‑app prompts after positive actions) to raise rating above 4.0 and increase conversion.
- 5Set up weekly ASO monitoring and A/B testing of title/description variations to track keyword ranking improvements.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2816 characters, providing good keyword density and information for users.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Rating needs improvement
A 3.8 rating may deter potential users. Focus on fixing bugs and improving UX.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 16/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Keepr: Simple Budget Planner?
Keepr: Simple Budget Planner has a visibility score of 16 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 19, 2026.
On how many keywords does Keepr: Simple Budget Planner rank?
Keepr: Simple Budget Planner is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Keepr: Simple Budget Planner?
Based on shared keyword rankings, the most frequent competitors of Keepr: Simple Budget Planner are Keepr, Keepr Storage PH, Money Calendar Planner. These apps appear next to Keepr: Simple Budget Planner on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Keepr: Simple Budget Planner in on the Google Play?
Keepr: Simple Budget Planner is listed in the Finance category on the Google Play.
How can Keepr: Simple Budget Planner improve its App Store Optimization?
Based on this audit, Keepr: Simple Budget Planner should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Keepr: Simple Budget Planner.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.