This audit was generated on March 20, 2026
The data may no longer be up to date.
How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| fun phone | #1 | — | ||||
| phone dialer | Not ranked | — | — | |||
| contacts manager | Not ranked | — | — | |||
| call blocker | Not ranked | — | — | |||
| spam blocker | Not ranked | — | — | |||
| contact backup | Not ranked | — | — | |||
| expense tracker | Not ranked | — | — | |||
| password manager | Not ranked | — | — | |||
| menstrual calendar | Not ranked | — | — | |||
| note taking | Not ranked | — | — |
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Business
Occurrence count shows how many keywords each competitor appears on
Communication chart position
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Google Voice
Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Fun Phone ranks #1 for its brand keyword but fails to appear for any high‑traffic functional keywords, has no user reviews, and scores low on overall visibility (14/100). Immediate focus should be on expanding keyword coverage, improving listing assets, and generating ratings.
The app already ranks #1 for the exact brand term "fun phone" with a traffic potential of 43, giving a solid foothold to build upon. Leverage this by adding the brand term to the title and subtitle to retain the ranking while introducing additional keywords.
9 out of 10 target keywords (e.g., "phone dialer", "contacts manager", "call blocker") are not ranked despite traffic scores ranging from 66‑80. This is the main driver of the 15% keyword score. The listing currently lacks these terms in title, short description, or keyword‑rich sections.
Rating is N/A with 0 reviews, which heavily impacts the Quality Score (50%) and conversion rate. New users are unlikely to download an app without social proof.
The audit shows no mention of screenshots or a promotional video. High‑traffic communication apps typically have 8+ screenshots and a 15‑30 second preview, which improves both conversion and the Quality Score.
Keywords like "phone dialer" (traffic 79, difficulty 64) and "contacts manager" (traffic 68, difficulty 41) present strong upside. Integrating them naturally in the title, short description, and long description can boost rankings and overall visibility.
Actionable recommendations to improve your visibility
Your description is 3348 characters, providing good keyword density and information for users.
8 screenshots give users a comprehensive view of your app.
Your app was updated recently, signaling active maintenance to users and stores.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 14/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
Fun Phone: Dialer & Contacts has a visibility score of 14 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 20, 2026.
Fun Phone: Dialer & Contacts is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Fun Phone: Dialer & Contacts are OnPhone - Second Phone Number. These apps appear next to Fun Phone: Dialer & Contacts on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Fun Phone: Dialer & Contacts is listed in the Communication category on the Google Play.
Based on this audit, Fun Phone: Dialer & Contacts should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Fun Phone: Dialer & Contacts.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.