How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
4
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| admissions tracker | #10 | |||||
| college admissions | #14 | |||||
| pathway | #18 | |||||
| university admissions | #23 | |||||
| college application | Not ranked | — | — | |||
| college planner | Not ranked | — | — | |||
| college counselor | Not ranked | — | — | |||
| college prep | Not ranked | — | — | |||
| college organizer | Not ranked | — | — | |||
| college advisor | Not ranked | — | — |
Apps positioned directly before or after yours on keywords
Medical
Education
Education
Health & Fitness
Education
Education
Education
Education
Occurrence count shows how many keywords each competitor appears on
Education chart position
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Pathway has modest keyword traction, ranking for 4 of 10 target terms, but overall visibility is low (36/100) with no chart or category ranking and zero user ratings. Immediate focus should be on expanding and optimizing keyword coverage while improving app metadata and gathering reviews.
Four keywords are already ranked, notably "admissions tracker" at #10 and "college admissions" at #14, generating decent traffic (37 and 32 respectively). Leverage these positions by reinforcing them in the title, subtitle, and keyword field.
Six high‑traffic keywords (college planner, college counselor, college prep, college organizer, college application, college advisor) are not ranked, missing potential traffic of 62–56 points each. Expand the keyword list to include these terms.
The app currently has a 0.0 rating with no reviews, pulling the Quality Score down to 50% and harming conversion. Lack of social proof also discourages algorithmic ranking.
Keywords like "university admissions" (difficulty 24) and "admissions tracker" (difficulty 26) rank well with relatively low competition. Target similar low‑difficulty, high‑traffic terms such as "college planner" (difficulty 34) to improve rankings quickly.
Chart score is 0% and the app is not charting in its Education category. Adding high‑quality screenshots, localized captions, and a short preview video that showcase the privacy‑first workflow can boost user engagement and chart placement.
Competitors share only one keyword each, indicating low overlap. Emphasize the "local‑first, privacy‑focused" angle in the description and subtitle to differentiate and capture niche search intent.
Actionable recommendations to improve your visibility
Your app was updated recently, signaling active maintenance to users and stores.
Ranking in top 10 for 1 keyword(s): admissions tracker.
Your app description is only 290 characters. A longer description (1500-4000 chars) improves discoverability and conversion.
You have 4 screenshots. Adding more (8-10) helps showcase features and increases conversion.
Improving ratings and downloads can help reach category top charts.
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
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