This audit was generated on March 24, 2026
The data may no longer be up to date.
Visibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| sublist | #3 | |||||
| subscription trackerOpportunity | Not ranked | — | — | |||
| track subscriptionsOpportunity | Not ranked | — | — | |||
| subscription managerOpportunity | Not ranked | — | — | |||
| manage subscriptionsOpportunity | Not ranked | — | — | |||
| subscription spendingOpportunity | Not ranked | — | — | |||
| renewal reminderOpportunity | Not ranked | — | — | |||
| monthly expensesOpportunity | Not ranked | — | — | |||
| recurring paymentsOpportunity | Not ranked | — | — | |||
| subscription costsOpportunity | Not ranked | — | — |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Make a List!
Utilities
Sublists
Finance
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Finance chart position
Military Retirement
10bii Financial Calculator
US Debt Clock .org
金十数据专业版-为交易而生
10BII Calc HD
Money Manager (Remove Ads)
Income OK - income & expenses
DataMan - Data Usage Widget
Accounts 3 Checkbook
HP 12c Financial Calculator
Weple Money Pro
BA II Plus™ Financial Calc
Karat Kalculator
Quick Checkbook Pro
Road Trip MPG
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Sublist’s ASO performance is critically low (13/100) with only its brand name ranking (3rd) and zero user ratings. Immediate focus should be on expanding keyword coverage, boosting credibility through reviews, and optimizing metadata to capture high‑traffic subscription‑related searches.
The app’s exact name "sublist" already ranks #3 with decent traffic (37) and low difficulty (24), giving a solid anchor for ASO. Leverage this by keeping the brand name in the title and using it in the subtitle for additional relevance.
Only 1 of the top 10 target keywords is ranked; the other nine (e.g., "subscription tracker", "manage subscriptions") have traffic >60 but are not ranking due to high difficulty and missing placement. This drags the Keywords Score to 14%.
The app has 0 reviews and a 0.0 rating, resulting in a low Quality Score (50%). Lack of social proof hurts conversion and algorithmic trust, especially for a paid $0.99 app.
The subtitle and keyword field are under‑utilized. Insert high‑traffic, moderate‑difficulty terms such as "subscription tracker", "manage subscriptions", and "renewal reminder" while staying within Apple’s 100‑character limit to improve relevance for those searches.
Competitor "Make a List!" is ahead with shared keywords, indicating room to capture those users by differentiating with clearer value propositions (e.g., "track recurring payments") in screenshots and description.
- 1Update subtitle to include top‑traffic keywords (e.g., "Subscription Tracker • Manage Recurring Payments").
- 2Fill the keyword field with a mix of high‑traffic, moderate‑difficulty terms: subscription tracker, track subscriptions, renewal reminder, recurring payments, subscription costs.
- 3Add an in‑app prompt after 3‑5 days of use asking for a 5‑star review, and link to App Store review page.
- 4Refresh screenshots to showcase renewal reminders and total spend dashboard, adding short caption overlays that contain target keywords.
- 5Consider a free trial or freemium model to lower entry friction and generate initial reviews, then upsell the $0.99 premium features.
ASO Insights
Actionable recommendations to improve your visibility
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Few screenshots
You have 3 screenshots. Adding more (8-10) helps showcase features and increases conversion.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 13/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Sublist?
Sublist has a visibility score of 13 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 24, 2026.
On how many keywords does Sublist rank?
Sublist is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Sublist?
Based on shared keyword rankings, the most frequent competitors of Sublist are Make a List!, Sublists. These apps appear next to Sublist on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Sublist in on the Apple App Store?
Sublist is listed in the Finance category on the Apple App Store.
How can Sublist improve its App Store Optimization?
Based on this audit, Sublist should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Sublist.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.