This audit was generated on March 24, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| beat the deck | #2 |  |  |    | ||
| card predictionOpportunity | Not ranked | — | — |      | ||
| higher or lowerOpportunity | Not ranked | — | — |      | ||
| card streakOpportunity | Not ranked | — | — |      | ||
| deck builder | Not ranked | — | — |      | ||
| card guessingOpportunity | Not ranked | — | — |      | ||
| card strategyOpportunity | Not ranked | — | — |     | ||
| card game | Not ranked | — | — |      | ||
| prediction gameOpportunity | Not ranked | — | — |     | ||
| card leaderboardOpportunity | Not ranked | — | — |      |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Beat the Deck
Game Card
Beat Party En:Music Dance Game
Game Music
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Game Card chart position
Disney Solitaire
Pokémon TCG Pocket - Card Game
Solitaire - Classic Card Games
Solitaire
UNO!™
Spades Stars - Card Game
Vita Solitaire for Seniors
Solitaire Verse
Spades - Classic Card Games
Blackjack
Meme Challenge: Dank Memes
Solitaire - Classic Card Game
Nostal Solitaire: Classic Card
Spades - Classic Cards
Rummy 500 - Card Game
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Beat The Deck has a solid brand keyword ranking ("beat the deck" #2) but suffers from extremely low overall visibility, with only 1 of 10 target keywords ranked and no user reviews. Immediate focus should be on expanding keyword coverage and boosting quality signals.
The exact app name "beat the deck" ranks #2 with a traffic potential of 74, demonstrating strong brand recognition. Leverage this by keeping the title unchanged while adding complementary high‑traffic keywords.
9 of the 10 target keywords are not ranked, including high‑traffic terms like "higher or lower" (traffic 85) and "card game" (traffic 59). This limits discoverability across core user intents.
The app has 0 reviews, resulting in a Quality Score of 50% and harming both ranking algorithm and conversion rate. New users have no social proof to trust the game.
The short and long descriptions currently lack most of the identified keywords. Adding them naturally can improve the Keywords Score from 19% toward the target 80%+.
No chart rankings indicate low click‑through rates. Refreshing the icon, adding a high‑impact gameplay video, and testing 3‑5 screenshot variations can boost CTR and downstream rankings.
A competitor "Beat the Deck" outranks you on shared keywords. By capturing the missing keywords and improving assets, you can surpass them in the same niche.
- 1Add top‑traffic keywords (e.g., "higher or lower", "card game", "card prediction") to the short description and naturally embed all 10 target terms in the long description.
- 2Implement an in‑app review prompt after a successful streak to generate at least 50 reviews within 30 days; consider a small reward for feedback.
- 3Create a 15‑second gameplay video highlighting the "higher or lower" and "blitz" modes, and replace existing screenshots with ones that show the leaderboard and streak mechanics.
- 4Run an A/B test on the app icon using two contrasting color schemes to increase click‑through rate by ≥10%.
- 5Localize title, short description, and keyword list for top‑traffic regions (e.g., English‑US, English‑UK, German) to capture additional organic traffic.
ASO Insights
Actionable recommendations to improve your visibility
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Short description
Your app description is only 464 characters. A longer description (1500-4000 chars) improves discoverability and conversion.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 17/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Beat The Deck: Higher or Lower?
Beat The Deck: Higher or Lower has a visibility score of 17 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 24, 2026.
On how many keywords does Beat The Deck: Higher or Lower rank?
Beat The Deck: Higher or Lower is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Beat The Deck: Higher or Lower?
Based on shared keyword rankings, the most frequent competitors of Beat The Deck: Higher or Lower are Beat the Deck, Beat Party En:Music Dance Game. These apps appear next to Beat The Deck: Higher or Lower on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Beat The Deck: Higher or Lower in on the Google Play?
Beat The Deck: Higher or Lower is listed in the Game Card category on the Google Play.
How can Beat The Deck: Higher or Lower improve its App Store Optimization?
Based on this audit, Beat The Deck: Higher or Lower should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Beat The Deck: Higher or Lower.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.