This audit was generated on March 25, 2026
The data may no longer be up to date.
Visibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
3
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| zaya | #2 | |||||
| relationship astrology | #41 | |||||
| astrology chatOpportunity | #99 | |||||
| astrology | Not ranked | — | — | |||
| birth chartOpportunity | Not ranked | — | — | |||
| ai astrologyOpportunity | Not ranked | — | — | |||
| synastryOpportunity | Not ranked | — | — | |||
| horoscope | Not ranked | — | — | |||
| zodiacOpportunity | Not ranked | — | — | |||
| natal chartOpportunity | Not ranked | — | — |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Zapya - File Sharing
Utilities
My Daily Horoscope ©
Lifestyle
Love Wise: Relationship Advice
Lifestyle
Zaya - Friendly & Fun
Social Networking
Horoscope + Astrology by Yodha
Entertainment
Gooroo: Ethnicity, AI Fortune
Lifestyle
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Lifestyle chart position
T-Life
Zillow Real Estate & Rentals
Lemon8 - Lifestyle Community
Ring - Always Home
SmartThings
Hinge Dating App: Match & Date
Tinder Dating App: Date & Chat
Partiful: Party Invite Maker
Booksy for Customers
Duet Dating App: Chat & Meet
Amazon Alexa
Google Home
myQ Garage & Access Control
Toyota
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Zaya: Astrology Bestie has a very low overall visibility (22/100) with only its brand term ranking well. The biggest priority is to close the large keyword gap and boost app quality signals to improve rankings in the Lifestyle category.
The app’s brand keyword "zaya" ranks #2 with a traffic potential of 70 and low difficulty (33), showing strong brand recall. Leverage this by keeping the brand name in the title and reinforcing it in the subtitle.
7 of the 10 high‑traffic keywords (e.g., "astrology", "horoscope", "zodiac", "birth chart") are not ranked at all, despite traffic scores above 60. Add these terms to the keyword field and embed them naturally in the description and subtitle.
Quality score is only 50% with zero reviews, a sparse description (first 500 chars) and no screenshots mentioned. Publish more detailed, keyword‑rich description, add high‑resolution screenshots/video, and implement a prompt for users to leave a 5‑star review.
Keywords like "ai astrology" (traffic 47, difficulty 46) and "relationship astrology" (rank 41) show moderate competition. Emphasize the AI‑driven bestie angle in the subtitle and description to capture these long‑tail searches.
A competitor named "Zapya" (file sharing) shares the brand term and appears ahead, potentially siphoning search traffic. Consider adding a unique tagline (e.g., "Your AI Astrology Bestie") to differentiate and reduce brand confusion.
- 1Add top‑traffic keywords (astrology, horoscope, zodiac, birth chart, natal chart, synastry) to the keyword list and integrate them into the subtitle and description.
- 2Expand the app description to at least 2,000 characters, using natural language and the new keywords while highlighting the AI‑personalized experience.
- 3Create and upload 5 high‑resolution screenshots plus a short preview video that showcase AI chat, birth‑chart profiles, and relationship insights.
- 4Implement an in‑app prompt after a meaningful interaction to encourage users to leave a 5‑star rating and a brief review.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 1585 characters, providing good keyword density and information for users.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
No significant issues found
Improve visibility
Score of 22/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Zaya: Astrology Bestie?
Zaya: Astrology Bestie has a visibility score of 22 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 25, 2026.
On how many keywords does Zaya: Astrology Bestie rank?
Zaya: Astrology Bestie is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 3 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Zaya: Astrology Bestie?
Based on shared keyword rankings, the most frequent competitors of Zaya: Astrology Bestie are Zapya - File Sharing, Zaya - Friendly & Fun, My Daily Horoscope ©. These apps appear next to Zaya: Astrology Bestie on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Zaya: Astrology Bestie in on the Apple App Store?
Zaya: Astrology Bestie is listed in the Lifestyle category on the Apple App Store.
How can Zaya: Astrology Bestie improve its App Store Optimization?
Based on this audit, Zaya: Astrology Bestie should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Zaya: Astrology Bestie.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.