BillRoll Invoice Billing App

The app's own name "billroll" ranks #1 with a traffic potential of 49 and low difficulty (29), securing a solid foundation for brand recognition.

Only 1 out of 10 target keywords ranks; high‑traffic terms like "invoice maker" (traffic 73, difficulty 86) and "billing software" (traffic 70, difficulty 39) are not ranked, dragging the Keywords Score to 17%.

The app has 0 reviews, which negatively impacts trust and the Quality Score (50%). New users are unlikely to download without social proof.

Incorporate top‑traffic, moderate‑difficulty keywords (e.g., "billing software", "gst invoice", "pos system") into the title, short description, and long description while maintaining readability to boost rankings.

Current listing lacks compelling screenshots or a promo video; adding 5+ high‑resolution screenshots with annotated features and a 30‑second demo can raise conversion rates and improve the Quality Score.