This audit was generated on March 26, 2026
The data may no longer be up to date.
How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| billroll | #1 | — | ||||
| invoice maker | Not ranked | — | — | |||
| billing software | Not ranked | — | — | |||
| inventory management | Not ranked | — | — | |||
| pos system | Not ranked | — | — | |||
| gst invoice | Not ranked | — | — | |||
| small business accounting | Not ranked | — | — | |||
| stock tracker | Not ranked | — | — | |||
| sales report | Not ranked | — | — | |||
| barcode scanner | Not ranked | — | — |
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
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Occurrence count shows how many keywords each competitor appears on
Business chart position
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
BillRoll ranks #1 for its brand term but lacks visibility for high‑traffic keywords and has no user reviews, resulting in a low overall visibility score of 15/100. Immediate focus should be on expanding keyword rankings and improving conversion assets.
The app's own name "billroll" ranks #1 with a traffic potential of 49 and low difficulty (29), securing a solid foundation for brand recognition.
Only 1 out of 10 target keywords ranks; high‑traffic terms like "invoice maker" (traffic 73, difficulty 86) and "billing software" (traffic 70, difficulty 39) are not ranked, dragging the Keywords Score to 17%.
The app has 0 reviews, which negatively impacts trust and the Quality Score (50%). New users are unlikely to download without social proof.
Incorporate top‑traffic, moderate‑difficulty keywords (e.g., "billing software", "gst invoice", "pos system") into the title, short description, and long description while maintaining readability to boost rankings.
Current listing lacks compelling screenshots or a promo video; adding 5+ high‑resolution screenshots with annotated features and a 30‑second demo can raise conversion rates and improve the Quality Score.
Actionable recommendations to improve your visibility
Your description is 1746 characters, providing good keyword density and information for users.
9 screenshots give users a comprehensive view of your app.
Your app was updated recently, signaling active maintenance to users and stores.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 15/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
BillRoll Invoice Billing App has a visibility score of 15 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 26, 2026.
BillRoll Invoice Billing App is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of BillRoll Invoice Billing App are Let's Roll. These apps appear next to BillRoll Invoice Billing App on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
BillRoll Invoice Billing App is listed in the Business category on the Google Play.
Based on this audit, BillRoll Invoice Billing App should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to BillRoll Invoice Billing App.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.