This audit was generated on March 26, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
5
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| moopes | #1 | — |  |     | ||
| small group chat | #1 | — |  |    | ||
| topic chat rooms | #50 |  |  |      | ||
| join conversationsOpportunity | #58 |  |  |     | ||
| group chatOpportunity | #99 |  |  |    | ||
| create chat roomOpportunity | Not ranked | — | — |    | ||
| interest based chatOpportunity | Not ranked | — | — |   | ||
| live discussionOpportunity | Not ranked | — | — |      | ||
| community chatOpportunity | Not ranked | — | — |     | ||
| casual chat roomsOpportunity | Not ranked | — | — |    |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Lingogram: TG Client with AI
Social Networking
Kokoa AI: Roleplay AI Chat
Entertainment
ConvoSpark
Lifestyle
Moped - Conncet & Chat, Share
Social Networking
Glue - Smarter Work Chat
Business
GroupMe
Social Networking
Talkbox Messenger
Social Networking
Deep Conversations: DeepCo
Games
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Social Networking chart position
Threads
WhatsApp Messenger
Telegram Messenger
Google Meet
Discord - Talk, Play, Hang Out
Life360: Stay Connected & Safe
Messenger
GroupMe
TextNow: Call + Text Unlimited
Signal - Private Messenger
BAND - App for all groups
BIGO LIVE-Live Stream, Go Live
Text Free: Second Phone Number
Letterboxd
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Moopes ranks #1 for its brand term and "small group chat" but struggles with broader keyword visibility, category ranking, and user ratings. Immediate focus should be on expanding and optimizing keyword coverage while driving reviews and chart presence.
The app holds the #1 position for its exact name "moopes" with traffic 32 and low difficulty (19), indicating strong brand recognition. Leverage this by retaining the brand term in the title and using it as a seed for related keywords.
Only 5 out of 10 target keywords are ranked, giving a Keywords Score of 49%. High‑traffic keywords such as "create chat room" (traffic 48) and "interest based chat" (traffic 41) are not ranked, limiting discoverability.
Charts Score is 0% with the app not appearing in global or category charts, and it is not ranked in the Social Networking category. This hurts organic visibility and user acquisition.
Incorporate unranked high‑traffic keywords (e.g., "create chat room", "interest based chat", "live discussion") into the app title, subtitle, and keyword field. Prioritize terms with difficulty under 45 to improve rankability.
Current rating is 0.0 with no reviews, negatively impacting quality score (40%). Implement in‑app prompts for satisfied users to leave 5‑star reviews, targeting at least 20 reviews in the next 30 days.
The first 500 characters contain only one high‑value keyword (“small group chat”). Rewrite the description to embed top ranked and target keywords early, increase length to 2,500 characters, and add clear calls‑to‑action.
- 1Add top unranked keywords (e.g., "create chat room", "interest based chat", "live discussion") to the title, subtitle, and keyword field.
- 2Rewrite the app description to include at least 4 of the high‑traffic keywords within the first 250 characters and expand total length to 2,500 characters.
- 3Launch an in‑app review prompt to collect a minimum of 20 five‑star ratings within 30 days.
- 4Create localized screenshots and short video previews highlighting "small rooms" and "real conversation" to improve conversion and chart eligibility.
- 5Monitor competitor keyword sets weekly and add any emerging relevant terms that they rank for but Moopes does not.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2810 characters, providing good keyword density and information for users.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 1 keyword(s): small group chat.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Moopes - Chat in Small Groups?
Moopes - Chat in Small Groups has a visibility score of 38 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 26, 2026.
On how many keywords does Moopes - Chat in Small Groups rank?
Moopes - Chat in Small Groups is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 5 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Moopes - Chat in Small Groups?
Based on shared keyword rankings, the most frequent competitors of Moopes - Chat in Small Groups are Moped - Conncet & Chat, Share, Lingogram: TG Client with AI, Glue - Smarter Work Chat. These apps appear next to Moopes - Chat in Small Groups on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Moopes - Chat in Small Groups in on the Apple App Store?
Moopes - Chat in Small Groups is listed in the Social Networking category on the Apple App Store.
How can Moopes - Chat in Small Groups improve its App Store Optimization?
Based on this audit, Moopes - Chat in Small Groups should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Moopes - Chat in Small Groups.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.