How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
9
Ranked in top 100
6
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| noise machine | #2 | |||||
| green noise | #2 | |||||
| pink noise | #4 | |||||
| fan noise | #5 | |||||
| brown noise | #6 | |||||
| focus sounds | #7 | |||||
| white noise | #13 | |||||
| sleep sounds | #25 | |||||
| relaxation sounds | #76 | |||||
| tinnitus relief | Not ranked | — | — |
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Occurrence count shows how many keywords each competitor appears on
Health & Fitness chart position
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
The app has an excellent keyword footprint with 6 of the top 10 target terms in the top 10 positions, but its overall visibility suffers from a low quality score and lack of chart presence. Immediate focus should be on improving app assets and expanding rankings for high‑traffic keywords like "white noise" and "sleep sounds" to boost rankings and install volume.
Six of the ten analyzed keywords rank within the top 10 (e.g., noise machine #2, fan noise #5, pink noise #4, green noise #2, brown noise #6, focus sounds #7), driving strong organic traffic potential.
The app maintains a 4.5‑star rating with 3,652 reviews, indicating solid user satisfaction that can be leveraged in the store listing to improve conversion rates.
A 50% quality score suggests deficiencies in visual assets, metadata completeness, or in‑app experience, which likely hampers conversion and chart eligibility.
Charts score is 0% and the app is unranked in its Health & Fitness category, limiting discoverability beyond keyword searches.
The keyword "white noise" sits at rank 13 with high traffic (69) and difficulty (75), while "sleep sounds" is at rank 25 with traffic 73. Optimizing metadata for these terms can push them into the top 10 and capture additional high‑volume searches.
Keywords like "tinnitus relief" (traffic 32) and "relaxation sounds" (traffic 72) are not currently ranked; targeting them with dedicated copy and localized assets can open new user segments.
Actionable recommendations to improve your visibility
Your description is 3244 characters, providing good keyword density and information for users.
35 screenshots give users a comprehensive view of your app.
Ranking in top 10 for 5 keyword(s): fan noise, brown noise, green noise.
Score of 78/100 indicates solid app store presence.
Last updated 7 months ago. Regular updates signal active development and improve rankings.
Improving ratings and downloads can help reach category top charts.
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
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