This audit was generated on April 1, 2026
The data may no longer be up to date.
How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
7
Ranked in top 100
5
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| my debt manager & tracker iou | #1 | — | ||||
| debt manager | #1 | — | ||||
| borrow money tracker | #1 | — | ||||
| iou tracker | #2 | |||||
| debt tracker | #7 | |||||
| debt repayment | #12 | |||||
| loan tracker | #31 | |||||
| money owed | Not ranked | — | — | |||
| lend money tracker | Not ranked | — | — | |||
| outstanding payments | Not ranked | — | — |
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Occurrence count shows how many keywords each competitor appears on
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
My Debt Manager & Tracker, IOU has excellent core keyword rankings but suffers from poor category visibility and a low quality score, limiting its overall ASO performance.
The app ranks #1 for "my debt manager & tracker iou", "debt manager", and "borrow money tracker", and #2 for "iou tracker", covering 5 of the top 10 target keywords and driving substantial traffic (up to 71). Maintain this dominance by protecting these rankings with regular monitoring.
Charts Score is 0% and the app is not ranked in the Finance category, preventing discovery through category browsing. Category ranking is crucial for organic installs in finance‑focused searches.
Quality Score sits at 38%, indicating weak visual assets, low review volume, and a modest 3.9 rating from 244 users. This hurts conversion rates from store views to installs.
Keywords like "money owed" (traffic 44), "lend money tracker" (traffic 72) and "outstanding payments" (traffic 54) have no ranking yet, with moderate difficulty (40‑45). Optimizing the title, short description, and long description for these terms can capture additional search volume.
Competitor "Debt Payoff Planner: Snowball" is ahead in the same niche with shared keywords. Differentiating with feature‑focused screenshots and a concise value proposition can win users who compare alternatives.
Actionable recommendations to improve your visibility
Your description is 3968 characters, providing good keyword density and information for users.
24 screenshots give users a comprehensive view of your app.
Ranking in top 10 for 3 keyword(s): debt tracker, iou tracker, borrow money tracker.
Score of 77/100 indicates solid app store presence.
A 3.9 rating may deter potential users. Focus on fixing bugs and improving UX.
Last updated 9 months ago. Regular updates signal active development and improve rankings.
Improving ratings and downloads can help reach category top charts.
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
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Common questions about this ASO audit.
My Debt Manager & Tracker, IOU has a visibility score of 77 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 1, 2026.
My Debt Manager & Tracker, IOU is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 7 keywords, with 5 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of My Debt Manager & Tracker, IOU are IOU - Debts tracker, Debt Payoff Planner: Snowball, EzDebt Book - Debt Tracker. These apps appear next to My Debt Manager & Tracker, IOU on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
My Debt Manager & Tracker, IOU is listed in the Finance category on the Google Play.
Based on this audit, My Debt Manager & Tracker, IOU should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to My Debt Manager & Tracker, IOU.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.