This audit was generated on April 1, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
8
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| toolr | #1 | — |  |     | ||
| time card calculator | #8 |  |  |      | ||
| timesheet calculator | #12 | |  |    | ||
| work hours calculator | #18 |  |  |  | ||
| clock in out | #26 |  |  |     | ||
| employee time clock | #27 |  |  |    | ||
| time clock | #33 | |  |    | ||
| work hours trackerOpportunity | #94 |  |  |  | ||
| billable hoursOpportunity | Not ranked | — | — |      | ||
| time tracker | Not ranked | — | — |      |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Time Clock - Bixpe
Productivity
Time calculator
Tools
Shift Salary Work Time Tracker
Business
Time Clock by Homebase
Business
My Overtime - working hours
Business
Connecteam Team Management App
Business
DIGI Clock Widget
Personalization
Hours Keeper - Time Tracking
Business
Time Calculator + − × ÷
Tools
ClockShark - Mobile Time Clock
Productivity
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Business chart position
Indeed Job Search
DoorDash - Dasher
Microsoft Teams
Microsoft Authenticator
Zoom Workplace
ADP Mobile Solutions
Uber - Driver: Drive & Deliver
FedEx Mobile
UKG Pro
Permission Guard
Workday
Amazon Flex
LinkedIn: Community & Network
Spark Driver
Emergent AI: Vibe Code Apps
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Toolr has strong keyword rankings (8/10 keywords in top 100, brand term #1) but suffers from low quality signals and poor visibility in charts and category, resulting in a moderate overall visibility score of 62.
The app’s brand term "toolr" ranks #1 with decent traffic (49) and low difficulty (34), securing a solid anchor for organic discovery.
Ranks #8 for "time card calculator" and #12 for "timesheet calculator", both with traffic >57 and difficulty under 40, demonstrating effective keyword targeting for core functionality.
Quality score is only 38%, indicating weak visual assets, insufficient screenshots/video, and a short description that likely isn’t fully optimized for conversion.
Average rating 3.3★ from only 90 reviews limits trust and conversion; competitors maintain higher ratings, contributing to their better rankings.
Keywords "billable hours" (traffic 65) and "time tracker" (traffic 62) are not ranked. Adding these terms to the title, short description, or subtitle can improve visibility without heavy competition.
Charts score is 0%; increasing install volume through targeted acquisition campaigns or cross‑promotion can push the app onto Global/Category charts, boosting algorithmic ranking.
- 1Launch an in‑app prompt and email flow to encourage 5‑star reviews; respond to existing reviews to improve rating.
- 2Rewrite short description and subtitle to include unranked high‑traffic keywords (e.g., "billable hours", "time tracker") while keeping the brand term prominent.
- 3Upgrade visual assets: add a 15‑second demo video, refresh screenshots with highlighted features, and test a new icon to raise the quality score above 60%.
- 4Run A/B tests on title and short description variations to find the combination that maximizes install conversion.
- 5Invest in a low‑cost install campaign (e.g., Google UAC) to boost daily installs and target placement on the Business category chart.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 3783 characters, providing good keyword density and information for users.
Strong keyword positions
Ranking in top 10 for 1 keyword(s): time card calculator.
Good visibility score
Score of 62/100 indicates solid app store presence.
Rating needs improvement
A 3.3 rating may deter potential users. Focus on fixing bugs and improving UX.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Toolr: Time Clock Calculator?
Toolr: Time Clock Calculator has a visibility score of 62 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 1, 2026.
On how many keywords does Toolr: Time Clock Calculator rank?
Toolr: Time Clock Calculator is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 8 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Toolr: Time Clock Calculator?
Based on shared keyword rankings, the most frequent competitors of Toolr: Time Clock Calculator are Time Clock - Bixpe, Time calculator, Connecteam Team Management App. These apps appear next to Toolr: Time Clock Calculator on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Toolr: Time Clock Calculator in on the Google Play?
Toolr: Time Clock Calculator is listed in the Business category on the Google Play.
How can Toolr: Time Clock Calculator improve its App Store Optimization?
Based on this audit, Toolr: Time Clock Calculator should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Toolr: Time Clock Calculator.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.