This audit was generated on May 21, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
4
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| cookshelf | #1 | — |  |     | ||
| cookbook collection | #1 | — |  |   | ||
| cookbook organizer | #18 |  |  |    | ||
| cookbook management | #49 |  |  |   | ||
| recipe finderOpportunity | Not ranked | — | — |   | ||
| meal planningOpportunity | Not ranked | — | — |      | ||
| recipe trackerOpportunity | Not ranked | — | — | | ||
| cooking goalsOpportunity | Not ranked | — | — |      | ||
| ingredient searchOpportunity | Not ranked | — | — |     | ||
| recipe bookmarkingOpportunity | Not ranked | — | — |  |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Copy Me That - recipe manager
Productivity
Cookbook : All Recipes Offline
Food & Drink
Cookpad recipes, homemade food
Food & Drink
Recify - Keeper & Organizer
Food & Drink
CookBook - Recipe Manager
Food & Drink
Cooking Fever: Restaurant Game
Game Arcade
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Food & Drink chart position
DoorDash: Food, Grocery, More
McDonald's
Uber Eats: Food and Grocery
Dunkin’
Wendy’s
Subway®
Starbucks
7-Eleven: Rewards & Shopping
Domino's Pizza USA
Instacart: Get Food Delivery
BURGER KING® App
Yelp: Food, Delivery & Reviews
ReciMe: Recipes & Meal Planner
Too Good To Go: End Food Waste
Dairy Queen® Food & Treats
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
CookShelf has a modest visibility score of 49/100, with strong brand keyword rankings but poor overall keyword coverage, low rating, and no chart presence. The main priority is to broaden keyword rankings and improve conversion signals to boost install velocity and chart placement.
The app ranks #1 for its brand terms "cookshelf" and "cookbook collection", each generating 77 and 44 monthly searches respectively with low difficulty (34). Leverage this by reinforcing brand terms in the title and short description to maintain dominance.
Only 2 of the 10 analyzed keywords are ranked (both brand terms); high‑traffic keywords like "meal planning" (73 searches) and "recipe finder" (46 searches) are unranked despite moderate difficulty (45). Expanding keyword set is critical for visibility.
CookShelf sits at 3.6★ with just 101 reviews, which hurts conversion and credibility. Competitors in the category typically hold 4.3★+ ratings, indicating a clear gap.
Keywords such as "recipe tracker" (45 searches, difficulty 39) and "ingredient search" (40 searches, difficulty 32) have reasonable difficulty and are currently unranked. Incorporate them naturally into the short description, long description, and in‑app metadata.
Visibility score shows 0% chart presence, meaning the app lacks enough recent installs to appear in top‑charts. A focused install‑boost campaign combined with ASO tweaks can trigger chart rankings and improve the overall visibility score.
- 1Revise the app title and short description to include high‑traffic, moderate‑difficulty keywords like "Meal Planning", "Recipe Finder", and "Ingredient Search" while preserving brand terms.
- 2Enhance the long description with keyword‑rich, natural language variations and add localized copies for major markets to increase relevance.
- 3Implement an in‑app review prompt after users add a recipe or complete a meal plan, aiming to raise the rating to 4.5★ and grow reviews beyond 500.
- 4Create new high‑resolution screenshots and a 15‑second video showcasing cookbook scanning, ingredient search, and meal‑planning features to improve conversion rate.
- 5Launch a targeted install‑drive campaign (e.g., Google UAC) aimed at users of competing apps, monitoring install velocity to push the app onto the Global and Category charts.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2539 characters, providing good keyword density and information for users.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 1 keyword(s): cookbook collection.
Rating needs improvement
A 3.6 rating may deter potential users. Focus on fixing bugs and improving UX.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of CookShelf?
CookShelf has a visibility score of 49 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 21, 2026.
On how many keywords does CookShelf rank?
CookShelf is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 4 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of CookShelf?
Based on shared keyword rankings, the most frequent competitors of CookShelf are Cookpad recipes, homemade food, Copy Me That - recipe manager, Recify - Keeper & Organizer. These apps appear next to CookShelf on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is CookShelf in on the Google Play?
CookShelf is listed in the Food & Drink category on the Google Play.
How can CookShelf improve its App Store Optimization?
Based on this audit, CookShelf should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to CookShelf.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.