This audit was generated on April 1, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
Want to track this data in real-time?
Sign up for free and get daily updates on your app's visibility and rankings.
Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
8
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| demoz calculator | #1 | — |  |     | ||
| ethiopian tax calculator | #3 |  |  |   | ||
| salary calculator ethiopia | #11 |  |  |     | ||
| salary breakdown ethiopia | #13 |  |  |   | ||
| ethiopian salary calculator | #17 | | |  | ||
| per diem calculator | #18 |  |  |      | ||
| gross to net salary | #43 |  |  |     | ||
| net salary calculator | #44 | |  |   | ||
| overtime calculatorOpportunity | Not ranked | — | — |      | ||
| income expense trackerOpportunity | Not ranked | — | — |      |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Sales Tax Calculator - Shop44
Finance
Tax Calculator: Salary,Income
Productivity
NordVPN – fast VPN for privacy
Tools
Percentage Calculator - Metis
Tools
My Salary 2 - Work Log
Finance
Desmos Graphing Calculator
Education
Salary Calculator
Tools
Ethiopia Payslip Calculator
Tools
Piece Salary Calculator: Norma
Tools
Quick Salary Check
Tools
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Finance chart position
Cash App
Freecash: Earn Money
PayPal - Pay, Send, Save
Chime – Mobile Banking
Venmo
OnePay – Mobile Banking
Kalshi: Trade News & Sports
TurboTax: File Your Tax Return
Capital One Mobile
Intuit Credit Karma
Testerup: Test & Earn Rewards
Progressive
Google Wallet
Klarna: Smarter everyday money
Chase Mobile
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Demoz Calculator shows strong keyword relevance and quality (84% keyword score, 90% quality) with top ranking for its primary term, but suffers from zero chart visibility and lack of category ranking, limiting overall discoverability.
The app ranks #1 for "demoz calculator" (traffic 59, difficulty 45) and #3 for "ethiopian tax calculator" (traffic 45, difficulty 34), contributing to an 84% keyword score and 8/10 keywords ranked.
Charts Score is 0% with no global or category rankings, meaning the app is not appearing in top‑10 lists where high‑traffic users browse, which heavily suppresses organic installs.
In the Finance category the app is not ranked at all, despite a 4.6★ rating, indicating insufficient category‑specific signals such as relevant tags, subtitle, or localized keywords.
Keywords like "overtime calculator" (traffic 53) and "income expense tracker" (traffic 74) have no current ranking; targeting these could add 100+ potential daily impressions.
Competitor "Sales Tax Calculator" outranks Demoz on shared keywords; by adding "tax calculator" and "payroll calculator" to the subtitle and description, Demoz can capture part of that traffic.
- 1Add high‑traffic untapped keywords (e.g., "overtime calculator", "income expense tracker") to the subtitle and long‑description, using natural language and keyword density best practices.
- 2Refresh visual assets (icon, screenshots, feature graphic) and run A/B tests to improve click‑through rate, aiming to break into chart rankings.
- 3Update app metadata with Finance‑category tags and a localized Ethiopian (Amharic) subtitle to gain category ranking.
- 4Encourage satisfied users to leave reviews (goal: 600+ reviews) and respond to existing feedback to boost rating momentum.
- 5Monitor competitor keyword sets weekly and adjust title/short description to include missing high‑value terms like "tax calculator" and "payroll".
ASO Insights
Actionable recommendations to improve your visibility
Strong visual presence
8 screenshots give users a comprehensive view of your app.
Excellent rating
Your 4.6 star rating builds user trust and improves conversion rates.
Strong keyword positions
Ranking in top 10 for 1 keyword(s): ethiopian tax calculator.
Good visibility score
Score of 68/100 indicates solid app store presence.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
Track Demoz Calculator in real-time
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
No credit card required · Cancel anytime
Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Demoz Calculator?
Demoz Calculator has a visibility score of 68 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 1, 2026.
On how many keywords does Demoz Calculator rank?
Demoz Calculator is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 8 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Demoz Calculator?
Based on shared keyword rankings, the most frequent competitors of Demoz Calculator are Sales Tax Calculator - Shop44, Desmos Graphing Calculator, Salary Calculator. These apps appear next to Demoz Calculator on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Demoz Calculator in on the Google Play?
Demoz Calculator is listed in the Finance category on the Google Play.
How can Demoz Calculator improve its App Store Optimization?
Based on this audit, Demoz Calculator should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Demoz Calculator.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.