How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
10
Ranked in top 100
3
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| chippy tools | #1 | — | ||||
| decking calculator | #4 | |||||
| carpenter calculator | #8 | |||||
| construction calculator | #14 | |||||
| roof pitch calculator | #26 | |||||
| baluster spacing | #52 | |||||
| concrete calculator | #55 | |||||
| stair calculator | #58 | |||||
| gravel calculator | #61 | |||||
| asphalt calculator | #94 |
Apps positioned directly before or after yours on keywords
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Tools
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Productivity
Occurrence count shows how many keywords each competitor appears on
Tools chart position
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Chippy Tools has solid keyword fundamentals (92% keyword score) but suffers from low chart visibility and modest user ratings, limiting its overall discoverability. Prioritize boosting rankings for high‑traffic keywords and improving app quality signals to climb charts and increase installs.
The app ranks #1 for the brand keyword "chippy tools" and holds top‑5 positions for "decking calculator" (#4) and "carpenter calculator" (#8), capturing high traffic (62‑61) with moderate difficulty (30‑37). Leverage these wins by reinforcing the keywords in the title and short description.
Charts Score is 0% – the app is not appearing in any global or category top charts, which severely restricts organic visibility beyond keyword searches. Without chart traction, even strong keywords won’t translate to sustained traffic.
Average rating is 3.7 from only 176 reviews, below the typical 4.2+ benchmark for tools apps. Low rating reduces conversion rates and quality score (75%). Prompt satisfied users for reviews and address common complaints to lift the rating.
Keywords like "construction calculator" (rank 14, traffic 52, difficulty 63) and "roof pitch calculator" (rank 26, traffic 51) have decent search volume but poor positions. Optimizing the app description, adding these terms to the short description, and creating dedicated in‑app screens can push them into the top 10.
Keywords such as "asphalt calculator" (rank 94, traffic 62, difficulty 48) and "gravel calculator" (rank 61, traffic 70, difficulty 42) are low‑ranking but high‑traffic. Consider creating new feature modules or localized versions to target these niches, or drop them if ROI is low.
The app is currently unranked in the Tools category, limiting exposure to category browsers. Improving the overall quality score (e.g., faster load, fewer crashes) and achieving higher ratings will help earn a category position.
Actionable recommendations to improve your visibility
Your description is 3310 characters, providing good keyword density and information for users.
8 screenshots give users a comprehensive view of your app.
Your app was updated recently, signaling active maintenance to users and stores.
Ranking in top 10 for 2 keyword(s): carpenter calculator, decking calculator.
Score of 73/100 indicates solid app store presence.
A 3.7 rating may deter potential users. Focus on fixing bugs and improving UX.
Improving ratings and downloads can help reach category top charts.
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
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