This audit was generated on March 29, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| asterex | #1 | — |  |     | ||
| password manager | Not ranked | — | — |      | ||
| passkey managerOpportunity | Not ranked | — | — |    | ||
| 2fa authenticatorOpportunity | Not ranked | — | — |      | ||
| password generatorOpportunity | Not ranked | — | — |    | ||
| totp widgetOpportunity | Not ranked | — | — |      | ||
| local password vaultOpportunity | Not ranked | — | — |   | ||
| ios password keeperOpportunity | Not ranked | — | — |    | ||
| secure notesOpportunity | Not ranked | — | — |      | ||
| privacy passwordOpportunity | Not ranked | — | — |    |
Keyword Competitors
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Asterix and Friends
Games
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Productivity chart position
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Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Asterex currently ranks only for its brand name, resulting in a very low visibility score (14/100) and no rankings for high‑traffic keywords. Immediate focus should be on expanding keyword coverage, improving ratings, and enhancing store assets to capture the privacy‑first password manager market.
The app’s unique brand keyword "asterex" ranks #1 with low difficulty (21) and solid traffic (36). Leverage this top position by keeping the brand prominent in the title and subtitle while adding descriptive terms.
Asterex’s privacy‑first, local‑only approach differentiates it from cloud‑centric competitors. Highlight this USP in the subtitle and promotional text to attract privacy‑concerned users.
Only 1 of 10 target keywords is ranked; high‑traffic terms like "password manager" (traffic 77) and "2fa authenticator" (traffic 82) are missing despite moderate difficulty. This limits discoverability across the primary search space.
The app has a 0.0 rating with zero reviews, pulling down the Quality Score to 50%. Lack of social proof discourages downloads and reduces algorithmic favorability.
Target medium‑difficulty, high‑traffic keywords such as "password generator" (traffic 65, diff 49) and "secure notes" (traffic 67, diff 43). Adding these to the keyword field and supporting them in the subtitle can quickly boost rankings.
Current assets lack visual emphasis on local storage, passkey support, and TOTP widget. New screenshots and a short video that showcase these features can improve conversion and indirectly improve ranking.
- 1Add primary keywords (e.g., "Password Manager", "2FA Authenticator") to the title/subtitle and keyword field, prioritizing terms with traffic >60 and difficulty <50.
- 2Implement an in‑app prompt after first successful vault creation to request a 5‑star rating and short review, aiming for at least 30 reviews within 30 days.
- 3Create updated screenshots and a 15‑second preview video that visually demonstrate local‑first storage, passkey import, and TOTP widget functionality.
- 4Write a concise subtitle that combines brand and USP, e.g., "Asterex – Local‑First Password & Passkey Manager".
- 5Consider launching localized metadata (English US, UK, Canada) to capture additional keyword volume in major iOS markets.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2851 characters, providing good keyword density and information for users.
Strong visual presence
10 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 14/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Asterex?
Asterex has a visibility score of 14 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 29, 2026.
On how many keywords does Asterex rank?
Asterex is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Asterex?
Based on shared keyword rankings, the most frequent competitors of Asterex are Asterix and Friends. These apps appear next to Asterex on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Asterex in on the Apple App Store?
Asterex is listed in the Productivity category on the Apple App Store.
How can Asterex improve its App Store Optimization?
Based on this audit, Asterex should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Asterex.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.