This audit was generated on April 4, 2026
The data may no longer be up to date.
How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
9
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| sleepio | #1 | — | ||||
| sleep diary | #9 | |||||
| sleep program | #30 | |||||
| sleep improvement | #30 | |||||
| fall asleep | #55 | |||||
| cbt sleep | #64 | |||||
| sleep therapy | #67 | |||||
| insomnia help | #88 | |||||
| cognitive behavioral therapy sleep | #93 | |||||
| stay asleep | Not ranked | — | — |
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Sleepio has a strong quality score (88%) and dominates its brand keyword, but its overall visibility is low (54/100) due to poor chart presence and several high‑traffic keywords not ranking. Immediate focus should be on keyword expansion and metadata optimization to climb category charts.
The app’s own name "sleepio" ranks #1 with traffic 81 and moderate difficulty (40), showing excellent brand recognition. Maintain this position by keeping the title unchanged and monitoring competitor brand usage.
Charts Score is 0% and the app is not ranked in the Health & Fitness category, limiting organic discovery. This is a major visibility blocker that must be addressed through review acquisition and visual asset upgrades.
Keywords like "stay asleep" (traffic 54) and "cognitive behavioral therapy sleep" (traffic 37) are not ranked, while "insomnia help" (traffic 43) sits at #88. Adding these terms to the short/long description and feature list can capture sizable search volume.
The keyword "sleep diary" already ranks #9 with traffic 69 and difficulty 41. Highlight the diary feature more prominently in the description and screenshots to boost relevance and drive higher conversion.
Competitors ahead (e.g., "Meditation: Sleep and Relaxing" and "CBT Cards") share keywords but rank better for "cbt sleep" and "sleep therapy". Conduct a side‑by‑side keyword gap analysis and incorporate missing long‑tail terms to close the gap.
Actionable recommendations to improve your visibility
18 screenshots give users a comprehensive view of your app.
Your app was updated recently, signaling active maintenance to users and stores.
Ranking in top 10 for 1 keyword(s): sleep diary.
No significant issues found
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
Sleepio has a visibility score of 54 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 4, 2026.
Sleepio is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 9 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Sleepio are SleepioRx, Meditation: Sleep and Relaxing, RISE: Sleep Tracker. These apps appear next to Sleepio on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Sleepio is listed in the Health & Fitness category on the Google Play.
Based on this audit, Sleepio should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Sleepio.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.