How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
0
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| shut eye | #48 | |||||
| fan sounds | #86 | |||||
| sleep sounds | Not ranked | — | — | |||
| white noise | Not ranked | — | — | |||
| rain sounds | Not ranked | — | — | |||
| ocean waves | Not ranked | — | — | |||
| meditation music | Not ranked | — | — | |||
| relaxing sounds | Not ranked | — | — | |||
| sleep machine | Not ranked | — | — | |||
| nature sounds | Not ranked | — | — |
Apps positioned directly before or after yours on keywords
Health & Fitness
Health & Fitness
Health & Fitness
Entertainment
Occurrence count shows how many keywords each competitor appears on
Health & Fitness chart position
Planet Fitness
Finch: Self-Care Pet
Yuka - Food & Cosmetic Scanner
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healow
AllTrails: Hike, Bike & Run
Step Tracker Launcher
Flo Ovulation & Period Tracker
FunSteps
Pilates Workout at Home
Step Counter - Pedometer
MyFitnessPal: Calorie Counter
BitePal: AI Calorie Counter
Dexcom G7
Strava: Run, Bike, Walk
Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Shut Eye has a decent quality score and strong user rating but suffers from extremely low visibility, ranking for only 2 of 10 target keywords and lacking any chart presence. Immediate focus should be on keyword optimization and metadata overhaul to capture high‑traffic search terms.
Only 2 of the top 10 target keywords rank (shut eye #48, fan sounds #86) while high‑traffic terms like "sleep sounds" and "white noise" are not ranked, despite traffic potentials above 70. Incorporate these keywords into the app title, short description, and long description to improve relevance.
Visibility score shows 0% charts score; the app is absent from both global and category charts, limiting organic discovery. Boost installs via a short‑term user‑acquisition push and encourage reviews to trigger chart eligibility.
The app maintains a 4.5‑star rating with 1,251 reviews, contributing to a 75% quality score. Leverage this by adding a "review us" CTA and highlighting the rating in screenshots to improve conversion.
Keywords such as "sleep sounds" (traffic 73, difficulty 79) and "rain sounds" (traffic 67, difficulty 70) have high search volume but no ranking. Add them to the description, feature list, and localized metadata to capture this demand.
The app is not ranked in the Health & Fitness category. Align the app’s primary keyword set with category‑specific terms (e.g., "sleep machine", "relaxing sounds") and ensure the category is correctly selected in the Play Console.
Actionable recommendations to improve your visibility
Your description is 3248 characters, providing good keyword density and information for users.
8 screenshots give users a comprehensive view of your app.
Your 4.5 star rating builds user trust and improves conversion rates.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 7/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
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