This audit was generated on April 5, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
6
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| white noise asmr sleep sounds | #1 | — |  |     | ||
| asmr sleep | #11 |  |  |     | ||
| baby white noise | #29 |  |  |     | ||
| white noise | #37 | |  |    | ||
| white noise for babies | #41 |  |  |  | ||
| sleep sounds | #81 |  |  |    | ||
| rain sounds | Not ranked | — | — |   | ||
| ocean soundsOpportunity | Not ranked | — | — |     | ||
| fan soundsOpportunity | Not ranked | — | — |     | ||
| nature sounds | Not ranked | — | — |    |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Sleep Orbit: Relaxing 3D Sound
Health & Fitness
Lullwave: Sleep Sounds, Noises
Health & Fitness
Ambience: sleep sounds
Lifestyle
White Noise: Sleep Sounds
Health & Fitness
Sleep sounds: White Noise
Health & Fitness
Sleep Sounds: White Noise
Health & Fitness
White Noise Audio Sleep Sound
Health & Fitness
Balance: Meditation & Sleep
Health & Fitness
Headspace Meditate Sleep Relax
Health & Fitness
White Noise & Fan Noise: Sleep
Health & Fitness
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Health & Fitness chart position
Planet Fitness
Finch: Self-Care Pet
Yuka - Food & Cosmetic Scanner
Blood Pressure Tracker
healow
AllTrails: Hike, Bike & Run
Step Tracker Launcher
Flo Ovulation & Period Tracker
FunSteps
Pilates Workout at Home
Step Counter - Pedometer
MyFitnessPal: Calorie Counter
BitePal: AI Calorie Counter
Dexcom G7
Strava: Run, Bike, Walk
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
White Noise ASMR Sleep Sounds has a solid quality score (88%) and dominates its primary keyword, ranking #1 for "white noise asmr sleep sounds." However, its overall visibility is low (44/100) due to missing rankings for high‑traffic keywords and no presence in Google Play charts or category rankings.
The app ranks #1 for "white noise asmr sleep sounds" with a traffic potential of 37, giving it immediate discoverability for its core audience. Leverage this position by reinforcing the exact phrase in the title and short description to maintain dominance.
A Quality Score of 88% indicates good user experience, ratings, and crash‑free performance, which supports higher conversion once visibility improves. Keep the current stability and rating focus while expanding other ASO elements.
Four high‑traffic keywords (rain sounds, ocean sounds, fan sounds, nature sounds) have traffic scores above 64 but the app is not ranked for any of them. Incorporate these terms into the long description, in‑app tags, and new sound packs to capture that demand.
Charts Score is 0%, meaning the app isn’t appearing in top‑charts for either Global or Category rankings. Boost installs via a targeted user‑acquisition campaign and A/B test promotional assets to push the app into the top 200 installs for the Health & Fitness category.
Competitors ahead (e.g., Sleep Orbit, Lullwave) rank for niche terms like "rain sounds" and "ocean sounds." Add localized keyword‑rich copy for top markets (US, India, Brazil) and create language‑specific screenshots to improve relevance and category rank.
- 1Add the missing high‑traffic keywords (rain, ocean, fan, nature) to the app title, short description, and long description with natural language.
- 2Create dedicated sound packs for rain, ocean, fan, and nature sounds, and tag each pack with the corresponding keyword to generate in‑app search traffic.
- 3Launch an A/B test for the store listing (icon, feature graphic, video preview) aimed at increasing install conversion and pushing the app into the Health & Fitness top‑200 chart.
- 4Localize the store listing into at least three high‑volume languages (Spanish, Portuguese, Hindi) and include localized keyword variations.
- 5Implement an in‑app prompt to encourage 5‑star reviews after a user completes a sleep session, aiming to raise the rating above 4.3 and improve credibility.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 3519 characters, providing good keyword density and information for users.
Strong visual presence
24 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of White Noise ASMR Sleep Sounds?
White Noise ASMR Sleep Sounds has a visibility score of 44 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 5, 2026.
On how many keywords does White Noise ASMR Sleep Sounds rank?
White Noise ASMR Sleep Sounds is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 6 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of White Noise ASMR Sleep Sounds?
Based on shared keyword rankings, the most frequent competitors of White Noise ASMR Sleep Sounds are Sleep Sounds: White Noise, Sleep Orbit: Relaxing 3D Sound, White Noise Audio Sleep Sound. These apps appear next to White Noise ASMR Sleep Sounds on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is White Noise ASMR Sleep Sounds in on the Google Play?
White Noise ASMR Sleep Sounds is listed in the Health & Fitness category on the Google Play.
How can White Noise ASMR Sleep Sounds improve its App Store Optimization?
Based on this audit, White Noise ASMR Sleep Sounds should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to White Noise ASMR Sleep Sounds.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.