This audit was generated on April 8, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| bower | #1 | — |  |     | ||
| recycle rewardsOpportunity | Not ranked | — | — |      | ||
| recycling appOpportunity | Not ranked | — | — |     | ||
| earn recyclingOpportunity | Not ranked | — | — |     | ||
| recycle cashOpportunity | Not ranked | — | — |   | ||
| sustainability appOpportunity | Not ranked | — | — |      | ||
| waste sortingOpportunity | Not ranked | — | — |      | ||
| recycle coinsOpportunity | Not ranked | — | — |     | ||
| eco rewardsOpportunity | Not ranked | — | — |      | ||
| circular economyOpportunity | Not ranked | — | — |      |
Keyword Competitors
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Music | Bowers & Wilkins
Music & Audio
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Lifestyle chart position
Life360: Stay Connected & Safe
T-Life
Lemon8 - Lifestyle Community
KashKick: Get paid to have fun
Ring - Always Home
Amazon Alexa
DailyGift: Earn Reward
Color Widgets, Theme: iWidgets
Cash Giraffe: Games & Rewards
Google Home
Nintendo Today!
Deepsearch AI Search Assistant
LG ThinQ
Playful Rewards: Play & Earn
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Bower ranks #1 for its brand keyword but suffers from poor overall keyword coverage (20% score) and no chart visibility, limiting discoverability despite a decent quality score (75%) and solid user base.
The app ranks #1 for the brand term "bower" with traffic 79, giving a solid foothold for brand‑search users. Leverage this by cross‑promoting other high‑intent keywords in the listing.
Only 1 of the top 10 target keywords is ranked; high‑traffic terms like "recycle rewards" (traffic 58) and "recycling app" (traffic 54) are missing, dragging the Keywords Score to 20%. Expand and optimize the keyword field to capture these.
The app has 0% chart score and is not ranked in the Lifestyle category, indicating insufficient install velocity and ASO signals. This limits organic exposure on Google Play's front‑page and category tabs.
Current title only contains the brand. Adding high‑volume keywords (e.g., "Recycle & Earn Rewards") can improve relevance for searches like "recycle rewards" and "eco rewards" (traffic 73). Keep the title under 30 characters to stay within limits.
The first 500 characters mention rewards but lack core terms such as "waste sorting", "circular economy" and "recycle cash". Rewrite the short and full descriptions to naturally embed at least 6‑8 of the top 10 keywords, boosting keyword density without keyword stuffing.
- 1Revise app title to include high‑traffic keywords (e.g., "Bower: Recycle & Earn Rewards").
- 2Update short and full descriptions to embed 6–8 priority keywords like "recycle rewards", "recycling app", "eco rewards", and "circular economy".
- 3Add missing high‑traffic keywords to the Google Play keyword field and monitor difficulty scores to prioritize low‑difficulty terms.
- 4Launch a review‑generation campaign (in‑app prompts, email follow‑ups) to increase the rating above 4.0 and add >1,000 new 5‑star reviews.
- 5Boost install velocity through targeted user‑acquisition ads or referral incentives to achieve chart placement in the Lifestyle category.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 1740 characters, providing good keyword density and information for users.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Rating needs improvement
A 3.8 rating may deter potential users. Focus on fixing bugs and improving UX.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 19/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Bower: Recycle & get rewarded?
Bower: Recycle & get rewarded has a visibility score of 19 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 8, 2026.
On how many keywords does Bower: Recycle & get rewarded rank?
Bower: Recycle & get rewarded is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Bower: Recycle & get rewarded?
Based on shared keyword rankings, the most frequent competitors of Bower: Recycle & get rewarded are Music | Bowers & Wilkins. These apps appear next to Bower: Recycle & get rewarded on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Bower: Recycle & get rewarded in on the Google Play?
Bower: Recycle & get rewarded is listed in the Lifestyle category on the Google Play.
How can Bower: Recycle & get rewarded improve its App Store Optimization?
Based on this audit, Bower: Recycle & get rewarded should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Bower: Recycle & get rewarded.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.