How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| lady tides | #1 | — | ||||
| period tracker | Not ranked | — | — | |||
| menstrual cycle | Not ranked | — | — | |||
| ovulation tracker | Not ranked | — | — | |||
| fertility calendar | Not ranked | — | — | |||
| period calendar | Not ranked | — | — | |||
| cycle tracking | Not ranked | — | — | |||
| menstruation log | Not ranked | — | — | |||
| fertility tracker | Not ranked | — | — | |||
| period diary | Not ranked | — | — |
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Sports
Occurrence count shows how many keywords each competitor appears on
Health & Fitness chart position
Strava: Run, Bike, Walk
Planet Fitness
Cal AI - Calorie Tracker
Yuka - Food & Cosmetic Scanner
MyFitnessPal: Calorie Counter
Flo Cycle & Period Tracker
Tolan: Alien Best Friend
AllTrails: Hike, Bike & Run
Crunch Fitness
Cronometer: Calorie Counter
Finch: Self-Care Pet
StepUp Pedometer Step Counter
Aetna Health
Olive - Holistic Food Scanner
StepsApp Pedometer
Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Lady Tides ranks #1 for its brand name but fails to appear for any high‑traffic menstrual health keywords, resulting in a visibility score of 14/100. Immediate focus should be on expanding keyword coverage and boosting credibility through reviews.
The app holds the #1 position for the exact match keyword "lady tides" with traffic 43 and moderate difficulty (31), guaranteeing top‑of‑search visibility for branded searches.
Only 1 of the 10 analyzed keywords ranks; 9 high‑traffic terms (e.g., "period tracker" traffic 86, difficulty 87) are missing, causing the 15% keyword score and zero chart presence.
The app has a 0.0 rating with 0 reviews, dragging down the Quality Score (50%) and discouraging conversions from search results.
Integrate top unranked terms such as "period tracker," "menstrual cycle," and "ovulation tracker" into the title, subtitle, and keyword field. Prioritize keywords with traffic >70 and difficulty <60 for quick wins.
Refresh screenshots and app preview to highlight tracking features, embed keyword‑rich captions, and add a compelling subtitle. This can raise the Quality Score and improve conversion rates.
Competitor Meet Mobile: Swim shares only one keyword. Identify additional long‑tail terms they ignore (e.g., "fertility calendar," "menstruation log") and target them to capture underserved search traffic.
Actionable recommendations to improve your visibility
Your app was updated recently, signaling active maintenance to users and stores.
Your app description is only 173 characters. A longer description (1500-4000 chars) improves discoverability and conversion.
You have 4 screenshots. Adding more (8-10) helps showcase features and increases conversion.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 14/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
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