This audit was generated on April 2, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| lady tides | #1 | — |  |     | ||
| period tracker | Not ranked | — | — |      | ||
| menstrual cycleOpportunity | Not ranked | — | — |   | ||
| ovulation trackerOpportunity | Not ranked | — | — |    | ||
| fertility calendarOpportunity | Not ranked | — | — |  | ||
| period calendar | Not ranked | — | — |   | ||
| cycle trackingOpportunity | Not ranked | — | — | | ||
| menstruation logOpportunity | Not ranked | — | — |      | ||
| fertility trackerOpportunity | Not ranked | — | — |   | ||
| period diaryOpportunity | Not ranked | — | — |   |
Keyword Competitors
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Meet Mobile: Swim
Sports
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Health & Fitness chart position
Strava: Run, Bike, Walk
Planet Fitness
Cal AI - Calorie Tracker
Yuka - Food & Cosmetic Scanner
MyFitnessPal: Calorie Counter
Flo Cycle & Period Tracker
Tolan: Alien Best Friend
AllTrails: Hike, Bike & Run
Crunch Fitness
Cronometer: Calorie Counter
Finch: Self-Care Pet
StepUp Pedometer Step Counter
Aetna Health
Olive - Holistic Food Scanner
StepsApp Pedometer
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Lady Tides ranks #1 for its brand name but fails to appear for any high‑traffic menstrual health keywords, resulting in a visibility score of 14/100. Immediate focus should be on expanding keyword coverage and boosting credibility through reviews.
The app holds the #1 position for the exact match keyword "lady tides" with traffic 43 and moderate difficulty (31), guaranteeing top‑of‑search visibility for branded searches.
Only 1 of the 10 analyzed keywords ranks; 9 high‑traffic terms (e.g., "period tracker" traffic 86, difficulty 87) are missing, causing the 15% keyword score and zero chart presence.
The app has a 0.0 rating with 0 reviews, dragging down the Quality Score (50%) and discouraging conversions from search results.
Integrate top unranked terms such as "period tracker," "menstrual cycle," and "ovulation tracker" into the title, subtitle, and keyword field. Prioritize keywords with traffic >70 and difficulty <60 for quick wins.
Refresh screenshots and app preview to highlight tracking features, embed keyword‑rich captions, and add a compelling subtitle. This can raise the Quality Score and improve conversion rates.
Competitor Meet Mobile: Swim shares only one keyword. Identify additional long‑tail terms they ignore (e.g., "fertility calendar," "menstruation log") and target them to capture underserved search traffic.
- 1Add high‑traffic keywords (period tracker, menstrual cycle, ovulation tracker) to the app title and subtitle.
- 2Populate the 100‑character keyword field with a mix of medium‑difficulty terms (e.g., fertility calendar, period diary).
- 3Rewrite the first 500 characters of the description to naturally include top keywords and a clear value proposition.
- 4Implement an in‑app prompt after 3‑5 days of use to solicit 5‑star reviews and increase the rating.
- 5Update screenshots and add a short video preview that showcase the calendar and ovulation features, embedding keyword‑rich overlay text.
ASO Insights
Actionable recommendations to improve your visibility
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Short description
Your app description is only 173 characters. A longer description (1500-4000 chars) improves discoverability and conversion.
Few screenshots
You have 4 screenshots. Adding more (8-10) helps showcase features and increases conversion.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 14/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Lady Tides?
Lady Tides has a visibility score of 14 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 2, 2026.
On how many keywords does Lady Tides rank?
Lady Tides is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Lady Tides?
Based on shared keyword rankings, the most frequent competitors of Lady Tides are Meet Mobile: Swim. These apps appear next to Lady Tides on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Lady Tides in on the Apple App Store?
Lady Tides is listed in the Health & Fitness category on the Apple App Store.
How can Lady Tides improve its App Store Optimization?
Based on this audit, Lady Tides should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Lady Tides.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.