This audit was generated on April 1, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| papertaps | #1 | — | — |  | ||
| toddler learningOpportunity | Not ranked | — | — |      | ||
| preschool learningOpportunity | Not ranked | — | — |    | ||
| calm kids appOpportunity | Not ranked | — | — |      | ||
| quiet kids appOpportunity | Not ranked | — | — |     | ||
| animal sounds | Not ranked | — | — |      | ||
| abc flashcardsOpportunity | Not ranked | — | — |     | ||
| 123 numbersOpportunity | Not ranked | — | — |     | ||
| bedtime storiesOpportunity | Not ranked | — | — |     | ||
| offline kids gamesOpportunity | Not ranked | — | — |     |
Competitors
Apps competing for the same keywords
No direct competitors found in keyword rankings.
Category Ranking
Education chart position
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Finelo: Master Trading
Speak Spanish: Palteca
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Quizlet: More than Flashcards
Zutobi: Permit & Driving Prep
ParentSquare
Canvas by Instructure
Deepstash: Smarter Every Day!
iNaturalist
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
PaperTaps ranks #1 for its brand keyword but overall visibility is very low (11/100). The primary priority is to broaden keyword coverage and boost social proof to move from obscurity to discoverable and credible.
The exact app name "papertaps" already holds rank 1 with 17 monthly searches, proving brand awareness is strong. Leverage this by keeping the brand front‑and‑center while expanding to related terms.
Only 1 of 10 target keywords is ranking; high‑traffic terms like "toddler learning" (65 searches) and "offline kids games" (78 searches) are not indexed. This drags the Keywords Score to 11%. Expanding the keyword set will dramatically lift discoverability.
The app currently has a 0‑star rating with no reviews, contributing to a modest Quality Score (50%). Lack of social proof harms conversion and App Store ranking.
Incorporate top‑traffic, medium‑difficulty keywords (e.g., "toddler learning", "preschool learning", "abc flashcards", "bedtime stories") into the app name, subtitle, and keyword field. This directly targets 60‑70 monthly searches per term.
The audit shows no chart data, suggesting low download velocity. Adding high‑resolution screenshots and a 15‑second preview video that highlight the calm, book‑like UI can boost the conversion rate and Quality Score.
Prompt users after a few successful sessions to rate the app, and consider a gentle in‑app incentive (e.g., unlocking a bonus card). Collecting even 20‑30 5‑star reviews will improve the rating and perceived trustworthiness.
- 1Add top‑5 high‑traffic keywords (toddler learning, preschool learning, abc flashcards, bedtime stories, offline kids games) to the keyword field and weave them into the app title/subtitle.
- 2Refresh the App Store listing with 5‑6 device‑specific screenshots and a short preview video that showcase the calm, hand‑illustrated cards and gentle sound interactions.
- 3Implement an in‑app rating prompt after 2–3 uses and launch a soft incentive (e.g., extra learning card) to encourage 5‑star reviews.
- 4Rename the app to include a descriptive keyword, e.g., "PaperTaps: Calm Learning for Kids" while retaining the brand term.
- 5Verify that the app is listed under the most relevant sub‑category (Education > Kids) and add localized keywords for major markets (English, Spanish, French).
ASO Insights
Actionable recommendations to improve your visibility
Strong visual presence
8 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 11/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of PaperTaps: Kids Friendly Tap?
PaperTaps: Kids Friendly Tap has a visibility score of 11 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 1, 2026.
On how many keywords does PaperTaps: Kids Friendly Tap rank?
PaperTaps: Kids Friendly Tap is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
What category is PaperTaps: Kids Friendly Tap in on the Apple App Store?
PaperTaps: Kids Friendly Tap is listed in the Education category on the Apple App Store.
How can PaperTaps: Kids Friendly Tap improve its App Store Optimization?
Based on this audit, PaperTaps: Kids Friendly Tap should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to PaperTaps: Kids Friendly Tap.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.