This audit was generated on April 6, 2026

The data may no longer be up to date.

Visibility Audit by Applyra
Game Life Counter

Game Life Counter

Jolly Tale Dev

USUSen-USNo ratingNo reviews Aug 9, 2025

Visibility Score

7Critical

Visibility Breakdown

How your app performs across different visibility factors

Keyword Performance
8
Based on keyword rankings
Keywords analyzed10
Ranked in top 1001
Chart Rankings
0
Position in store charts
Global chartNot ranked
Category chartNot ranked
App Quality
13
Rating and recency signals
RatingNo rating
Last updated8 month(s) ago

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Keyword Rankings

Your app's position for key search terms

10

Keywords analyzed

1

Ranked in top 100

0

In top 10

Keyword Performance
Rankings, traffic and difficulty for each keyword
KeywordRankTrafficDifficultyAheadBehindTop 5
game life counter#11
32
37
TGS – MTG Life Counter & Comma
Savvy MTG Life Counter
MTG Life Counter App: Lotus
1
Lifetap Life Counter for MTG
2
MTG Life Counter: LifeElk
3
MTG Life Counter: Mythic Tools
4
Lifely - An MTG life counter
5
life counterNot ranked
56
82
——
Lifetap Life Counter for MTG
1
MTG Life Counter App: Lotus
2
MTG Life Counter: LifeElk
3
MTG Life Counter: Mythic Tools
4
Life Total - MtG Magic Counter
5
health counterOpportunityNot ranked
70
45
——
MTG Life Counter App: Lotus
1
Lifetap Life Counter for MTG
2
Guava: Health Tracker
3
Health2Sync - Diabetes Tracker
4
MTG Life Counter: LifeElk
5
mtg life counterNot ranked
58
80
——
Lifetap Life Counter for MTG
1
MTG Life Counter App: Lotus
2
MTG Life Counter: Mythic Tools
3
Life Total - MtG Magic Counter
4
MTG Life Counter: LifeElk
5
magic life counterOpportunityNot ranked
54
38
——
Lifetap Life Counter for MTG
1
Life Total - MtG Magic Counter
2
MTG Life Counter App: Lotus
3
MTG Life Counter: LifeElk
4
MTG Life Counter: Mythic Tools
5
tcg life counterOpportunityNot ranked
47
37
——
MTG Life Counter App: Lotus
1
Lifetap Life Counter for MTG
2
MTG Life Counter: LifeElk
3
MTG Life Counter: Mythic Tools
4
AetherLife – MTG Life Counter
5
board game counterOpportunityNot ranked
52
36
——
Score Counter: Count Anything
1
Score Counter - For any game
2
Board Game Stats
3
Board Game Tracker
4
Board Games Companion
5
life trackerOpportunityNot ranked
67
47
——
Way of Life: habit tracker
1
LifeTrack: Build Discipline
2
Lifetap Life Counter for MTG
3
Loop Habit Tracker
4
Habit Tracker - TickOff
5
health trackerOpportunityNot ranked
70
42
——
Google Fit: Activity Tracking
1
Samsung Health
2
Fitbit
3
Health Tracker
4
Guava: Health Tracker
5
1v1 life counterOpportunityNot ranked
33
37
——
Lifetap Life Counter for MTG
1
MTG Life Counter App: Lotus
2
MTG Life Counter: LifeElk
3
MTG Life Counter: Mythic Tools
4
Mtg Life Counter
5

Keyword Competitors

Apps positioned directly before or after yours on keywords

Ranking ahead of you
Apps that outrank yours on shared keywords
TGS – MTG Life Counter & Comma

TGS – MTG Life Counter & Comma

Entertainment

Ahead1x
Ranking behind you
Apps that you outrank on shared keywords
Savvy MTG Life Counter

Savvy MTG Life Counter

Game Card

4.2Behind1x

Occurrence count shows how many keywords each competitor appears on

Category Ranking

Entertainment chart position

Entertainment
Not currently ranked in top 200
NetShort - Popular Dramas & TV

NetShort - Popular Dramas & TV

★ 4.5
Netflix

Netflix

★ 3.9
Loopit - Make Playables

Loopit - Make Playables

★ 4.8
4
Tubi: Free Movies & Live TV

Tubi: Free Movies & Live TV

★ 4.9
5
HBO Max: Stream TV & Movies

HBO Max: Stream TV & Movies

★ 4.8
6
Prime Video

Prime Video

★ 4.1
7
Disney+

Disney+

★ 4.3
8
The Roku App (Official)

The Roku App (Official)

★ 4.7
9
ReelShort - Stream Drama & TV

ReelShort - Stream Drama & TV

★ 4.2
10
PlutoTV: Stream Free Movies/TV

PlutoTV: Stream Free Movies/TV

★ 3.7
11
PineDrama

PineDrama

★ 4.6
12
Peacock TV: Stream TV & Movies

Peacock TV: Stream TV & Movies

★ 4.5
13
PolyBuzz: Chat with AI Friends

PolyBuzz: Chat with AI Friends

★ 3.9
14
Dootchi: Chat with AI Chars

Dootchi: Chat with AI Chars

★ 4.6
15
Scoopz: Real Life, Real Videos

Scoopz: Real Life, Real Videos

★ 4.7

Improve your ratings and downloads to climb the category charts.

AI-Powered Analysis

Personalized insights generated by our AI

Game Life Counter has a very low visibility score (7/100) with only one keyword (game life counter) near the top of the rankings and no rankings in charts or category. The primary priority is to boost keyword relevance and acquire user signals (reviews, ratings) to improve the quality score.

Near‑Top Niche Keyword
medium

The app ranks at #11 for the exact phrase "game life counter" with traffic potential of 32 and moderate difficulty (37), showing that the core keyword is already resonating. Keep this keyword prominent in the title and description to maintain momentum.

Clear Value Proposition
low

The first‑500‑character description clearly states the app’s purpose and key features (color selection, swipe gestures, 1v1 support), which aligns with user intent for board‑game/TCG life tracking. Leverage this clarity in localized copy and promotional assets.

No User Ratings
high

The app has 0 reviews and no rating, resulting in a low quality score (13%). Lack of social proof hurts click‑through and conversion rates. Encourage early adopters to leave reviews via in‑app prompts after a few uses.

Poor Keyword Coverage
high

Only 1 out of 10 target keywords is ranked; the rest (e.g., "life tracker", "mtg life counter") have high difficulty (up to 82) and zero visibility. This limits discoverability across related searches.

Expand Low‑Difficulty Keywords
medium

Keywords like "health counter" (difficulty 45), "tcg life counter" (37) and "board game counter" (36) have moderate traffic and lower competition. Incorporate these terms naturally in the short description, subtitle, and new feature list.

Competitive Gap Exploitation
medium

Competitor TGS shares only one keyword and ranks ahead; by targeting additional long‑tail terms (e.g., "magic life counter", "1v1 life counter") and improving visual assets, you can capture users who currently choose TGS.

Key Action Items
Priority actions to improve your app's visibility
  • 1Add an in‑app review prompt after 3‑5 uses to start gathering ratings and reviews.
  • 2Revise the title, short description, and subtitle to include high‑traffic, low‑difficulty keywords such as "TCG Life Counter" and "Board Game Counter".
  • 3Create localized store listings (at least English, Spanish, German) and embed target keywords in each language.
  • 4Produce new screenshots and a short video highlighting swipe gestures and color selection to improve conversion and quality score.

ASO Insights

Actionable recommendations to improve your visibility

Strengths
What you're doing well

Strong visual presence

8 screenshots give users a comprehensive view of your app.

Areas to Improve
Issues to address

Short description

Your app description is only 366 characters. A longer description (1500-4000 chars) improves discoverability and conversion.

Infrequent updates

Last updated 8 months ago. Regular updates signal active development and improve rankings.

Low keyword visibility

Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.

Suggestions
Opportunities to explore

Improve visibility

Score of 7/100 suggests room for ASO optimization. Focus on keywords and category ranking.

Not in category top charts

Improving ratings and downloads can help reach category top charts.

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Audit FAQ

Common questions about this ASO audit.

What is the ASO visibility score of Game Life Counter?

Game Life Counter has a visibility score of 7 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 6, 2026.

On how many keywords does Game Life Counter rank?

Game Life Counter is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 0 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.

Who are the main competitors of Game Life Counter?

Based on shared keyword rankings, the most frequent competitors of Game Life Counter are TGS – MTG Life Counter & Comma, Savvy MTG Life Counter. These apps appear next to Game Life Counter on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.

What category is Game Life Counter in on the Google Play?

Game Life Counter is listed in the Entertainment category on the Google Play.

How can Game Life Counter improve its App Store Optimization?

Based on this audit, Game Life Counter should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Game Life Counter.

How was this ASO audit generated?

This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.