This audit was generated on April 11, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
Want to track this data in real-time?
Sign up for free and get daily updates on your app's visibility and rankings.
Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
8
Ranked in top 100
4
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| moodtools | #1 | — |  |     | ||
| behavioral activation | #2 |  |  |   | ||
| depression test | #3 |  |  |   | ||
| phq-9 | #9 |  |  |      | ||
| depression | #30 |  |  |     | ||
| cognitive therapyOpportunity | #78 |  |  |      | ||
| mood tracker | #90 |  |  |     | ||
| thought diaryOpportunity | #92 |  |  |    | ||
| suicide safety planOpportunity | Not ranked | — | — |      | ||
| anxiety relief | Not ranked | — | — |     |
Keyword Competitors
Apps positioned directly before or after yours on keywords
BetterHelp - Therapy
Health & Fitness
Mental Health Tests
Medical
My Bad Day: Mood Patterns
Health & Fitness
Noah - Your AI Therapist
Health & Fitness
Rocket Journal: Daily Diary
Lifestyle
MOOD: Teen Mental Health App
Health & Fitness
Mental Health: Serene
Health & Fitness
Self Therapy: Mental Tests
Health & Fitness
Mood Tracker - Diary, Journal
Lifestyle
Woebot: The Mental Health Ally
Medical
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Medical chart position
MyChart
CVS Health
UnitedHealthcare
GoodRx: Prescription Coupons
Teladoc Health
APPatient
SimplePractice Client Portal
myAir™ by Resmed
athenaPatient
Sydney Health
FollowMyHealth®
Aetna Health
Libre by Abbott
Telehealth by SimplePractice
MyQuest for Patients
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
MoodTools has a perfect keyword score but suffers from low chart visibility and a modest quality score, limiting its overall ASO performance. The primary focus should be on boosting rankings for high‑traffic keywords and improving app quality signals.
The app ranks for 8 out of 10 target keywords, achieving a 100% keyword score. This strong foundation can be leveraged to push the remaining keywords higher in the rankings.
Charts Score is 0% with no global or category rankings, indicating the app isn’t appearing in top‑list charts despite decent keyword rankings. This dramatically reduces organic discoverability.
Quality Score sits at 63%, reflecting issues such as a short description, limited visual assets, and average rating (4.0). Improving these factors will positively affect both rankings and user acquisition.
Keywords with strong traffic like "depression" (rank 30, traffic 71) and "anxiety relief" (not ranked, traffic 61) are underperforming. Optimizing metadata for these terms can push them into top‑10 positions.
The app is not ranked in the Medical category. Securing a category position will improve visibility in category‑specific searches and charts.
BetterHelp ranks ahead with similar keyword set. Differentiating MoodTools through unique value propositions (e.g., PHQ‑9 tool, behavioral activation) in the short description can capture users looking for self‑help tools rather than live therapy.
- 1Expand the app description to 3,000‑4,000 characters, naturally embedding high‑traffic keywords such as "depression", "anxiety relief", "suicide safety plan", and "behavioral activation".
- 2Add or revise the short description and subtitle to include top‑performing keywords (e.g., "Depression Test & Mood Tracker") while staying within character limits.
- 3Upgrade visual assets: create a 15‑second promo video, add feature‑highlight screenshots, and refresh the icon to improve the Quality Score and chart eligibility.
- 4Implement a post‑session prompt to encourage 5‑star reviews and collect more user feedback, aiming to raise the rating above 4.2 and increase review count.
- 5Run A/B tests on metadata (title, short description) and monitor keyword rank changes for "depression", "depression test", and "phq-9" to push them into the top‑10.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2623 characters, providing good keyword density and information for users.
Strong keyword positions
Ranking in top 10 for 3 keyword(s): depression test, phq-9, behavioral activation.
Good visibility score
Score of 78/100 indicates solid app store presence.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
Track MoodTools - Depression Aid in real-time
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
No credit card required · Cancel anytime
Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of MoodTools - Depression Aid?
MoodTools - Depression Aid has a visibility score of 78 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 11, 2026.
On how many keywords does MoodTools - Depression Aid rank?
MoodTools - Depression Aid is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 8 keywords, with 4 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of MoodTools - Depression Aid?
Based on shared keyword rankings, the most frequent competitors of MoodTools - Depression Aid are MOOD: Teen Mental Health App, BetterHelp - Therapy, Mental Health: Serene. These apps appear next to MoodTools - Depression Aid on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is MoodTools - Depression Aid in on the Google Play?
MoodTools - Depression Aid is listed in the Medical category on the Google Play.
How can MoodTools - Depression Aid improve its App Store Optimization?
Based on this audit, MoodTools - Depression Aid should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to MoodTools - Depression Aid.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.