This audit was generated on April 9, 2026
The data may no longer be up to date.
This audit was generated on April 9, 2026
The data may no longer be up to date.
How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
4
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| simpli human | #1 | — |  |     | ||
| mood journal | #56 |  |  |      | ||
| anxiety tracker | #72 |  |  |     | ||
| mood tracker | #87 |  |  |  | ||
| journal private | Not ranked | — | — |      | ||
| emotion diary | Not ranked | — | — | | ||
| stress relief | Not ranked | — | — |      | ||
| mental health | Not ranked | — | — |      | ||
| therapy journal | Not ranked | — | — |     | ||
| self care | Not ranked | — | — |     |
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Occurrence count shows how many keywords each competitor appears on
Health & Fitness chart position
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Simpli Human ranks #1 for its brand keyword but struggles to rank for high‑traffic generic terms, resulting in a visibility score of 19/100. The app’s quality metrics are strong, yet keyword coverage and store placement are major gaps.
The exact match "simpli human" ranks #1 with a traffic score of 41 and moderate difficulty (35), ensuring strong brand discovery. Leverage this by cross‑promoting the brand in social channels and the app’s website.
Only 4 of the 10 target keywords rank, with "mood tracker" at #87 (traffic 68, difficulty 73) and "anxiety tracker" at #72 (traffic 60, difficulty 47). The remaining high‑traffic terms (e.g., "stress relief", "mental health", "self care") are unranked, limiting discoverability.
Charts score is 0% and the app is not listed in any category rankings, indicating that the Play Store’s algorithm does not consider the app relevant for its Health & Fitness category. This hurts organic traffic from browse lists.
Incorporate top‑traffic keywords (e.g., "Mood Tracker", "Anxiety Tracker", "Stress Relief") into the 30‑character title and 80‑character short description while preserving brand identity. This can improve relevance signals and push the app into higher‑traffic search results.
The first 500 characters lack many high‑value terms. Add LSI keywords such as "mental health", "self‑care", "emotion diary", and "therapy journal" in natural, bullet‑point format to boost keyword density without keyword stuffing.
Current conversion may be low; update screenshots and the feature graphic to highlight mood‑tracking charts, privacy lock, and stress‑relief exercises. Run A/B tests on icon, screenshot order, and call‑to‑action texts to improve install‑to‑view ratio.
Actionable recommendations to improve your visibility
Your description is 2123 characters, providing good keyword density and information for users.
24 screenshots give users a comprehensive view of your app.
Your app was updated recently, signaling active maintenance to users and stores.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 19/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
Simpli Human: Mood Tracker has a visibility score of 19 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 9, 2026.
Simpli Human: Mood Tracker is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 4 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Simpli Human: Mood Tracker are simplehuman mirror, Mood Calendar - Tracker Diary, Breeze: Start Self-Discovery. These apps appear next to Simpli Human: Mood Tracker on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Simpli Human: Mood Tracker is listed in the Health & Fitness category on the Google Play.
Based on this audit, Simpli Human: Mood Tracker should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Simpli Human: Mood Tracker.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.
US