This audit was generated on April 16, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
4
Ranked in top 100
3
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| wellness coach | #1 | — |  |     | ||
| health coaching | #5 |  |  |    | ||
| workplace wellness | #5 |  |  |    | ||
| employee wellness | #22 |  |  |     | ||
| mental wellbeingOpportunity | Not ranked | — | — |      | ||
| physical fitnessOpportunity | Not ranked | — | — |     | ||
| weight managementOpportunity | Not ranked | — | — |     | ||
| mindfulness meditationOpportunity | Not ranked | — | — |      | ||
| corporate wellnessOpportunity | Not ranked | — | — |     | ||
| digital health | Not ranked | — | — |      |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Wellness360
Health & Fitness
The Coach: Men’s Health & Life
Health & Fitness
Wellness By Emmie
Health & Fitness
IVY Wellness Coach
Health & Fitness
Wellworks For You
Health & Fitness
Simple・AI Weight Loss & Health
Health & Fitness
Personal Wellness
Tools
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Health & Fitness chart position
Planet Fitness
Blood Pressure Tracker
Yuka - Food & Cosmetic Scanner
healow
Finch: Self-Care Pet
Step Tracker Launcher
AllTrails: Hike, Bike & Run
Step Counter - Pedometer
BitePal: AI Calorie Counter
MyFitnessPal: Calorie Counter
Strava: Run, Bike, Walk
Flo Ovulation & Period Tracker
FunSteps
Blood Pressure App
Pilates Workout at Home
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Wellness Coach has a strong foundation with a perfect quality score and a #1 rank for its primary keyword, but its overall visibility is limited by low keyword coverage and absence from charts and category rankings. Prioritizing keyword expansion and category presence will unlock the most growth.
The app holds the #1 position for "wellness coach" with a traffic score of 67, driving a solid base of discoverability despite a modest overall visibility score of 66/100.
Only 4 of the 10 targeted keywords are ranked (40%). High‑traffic terms such as "mental wellbeing" (traffic 72) and "weight management" (traffic 65) are not ranked, limiting potential organic installs.
Charts Score is 0%, meaning the app does not appear in any top‑charts (global or category). This dramatically reduces exposure to users browsing top apps in Health & Fitness.
Integrate unranked high‑traffic keywords (e.g., "mental wellbeing" traffic 72, "physical fitness" traffic 72, "mindfulness meditation" traffic 72) into the title, short description, and long description to improve relevance and ranking potential.
The app is currently unranked in the Health & Fitness category. Improving keyword density, encouraging more 5‑star reviews, and adding localized assets can help achieve a category rank, unlocking category‑specific traffic.
- 1Revise the app title and subtitle to include top‑traffic keywords like "mental wellbeing" and "weight management" while keeping the brand name.
- 2Add the missing high‑traffic keywords naturally into the short description and the first 250 characters of the long description.
- 3Create A/B‑tested screenshots and a feature graphic that highlight workplace wellness benefits, targeting corporate decision‑makers.
- 4Launch a targeted review‑generation campaign (e.g., in‑app prompts after coaching sessions) to increase the review count and maintain the 4.8 rating.
- 5Monitor competitor keyword sets weekly and adjust the keyword list to stay ahead of IVY Wellness Coach and Wellness360 on shared terms.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2976 characters, providing good keyword density and information for users.
Strong visual presence
8 screenshots give users a comprehensive view of your app.
Excellent rating
Your 4.8 star rating builds user trust and improves conversion rates.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 2 keyword(s): health coaching, workplace wellness.
Good visibility score
Score of 66/100 indicates solid app store presence.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Wellness Coach?
Wellness Coach has a visibility score of 66 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 16, 2026.
On how many keywords does Wellness Coach rank?
Wellness Coach is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 4 keywords, with 3 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Wellness Coach?
Based on shared keyword rankings, the most frequent competitors of Wellness Coach are IVY Wellness Coach, Wellness360, Wellworks For You. These apps appear next to Wellness Coach on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Wellness Coach in on the Google Play?
Wellness Coach is listed in the Health & Fitness category on the Google Play.
How can Wellness Coach improve its App Store Optimization?
Based on this audit, Wellness Coach should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Wellness Coach.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.