This audit was generated on April 11, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| buckwheat | #1 | — |  |     | ||
| budget tracker | Not ranked | — | — |     | ||
| expense tracker | Not ranked | — | — |   | ||
| spending trackerOpportunity | Not ranked | — | — |  | ||
| budget plannerOpportunity | Not ranked | — | — |   | ||
| money manager | Not ranked | — | — |     | ||
| personal financeOpportunity | Not ranked | — | — |    | ||
| expense manager | Not ranked | — | — |  | ||
| budgeting appOpportunity | Not ranked | — | — | | ||
| travel budgetOpportunity | Not ranked | — | — |      |
Keyword Competitors
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Finance chart position
Cash App
Freecash: Earn Money
PayPal - Pay, Send, Save
TurboTax: File Your Tax Return
Chime® – Fee-Free Banking
Venmo
OnePay – Mobile Banking
Testerup: Test & Earn Rewards
Capital One Mobile
Progressive
Intuit Credit Karma
Chase Mobile
Google Wallet
Wells Fargo Mobile®
Klarna: Smarter everyday money
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Buckwheat ranks #1 for its brand keyword but only 1 of 10 target keywords is ranked, resulting in a low visibility score (18/100). Immediate focus should be on expanding keyword coverage and optimizing store assets to capture high‑traffic finance terms.
The app holds position 1 for "buckwheat" with 75 traffic and moderate difficulty (37), proving strong brand recall. Leverage this by adding the brand name to the subtitle and short description to reinforce visibility.
Only 1 of the 10 analyzed keywords is ranked; high‑traffic terms like "budget tracker" (75 traffic) and "expense tracker" (80 traffic) are missing entirely, despite difficulty levels under 70. This is the biggest driver of the low visibility score.
Charts Score is 0% with no global or category ranking, meaning the app isn’t appearing in top‑listings or trending charts. This limits organic discovery for users browsing finance apps.
Keywords such as "budget planner" (74 traffic, difficulty 59) and "personal finance" (68 traffic, difficulty 34) have reasonable difficulty and can be targeted through title, short description, and long‑description keyword insertion.
A 4.6 rating with 1,247 reviews is a strong social proof asset. Adding a highlighted "Rated 4.6★ by 1,200+ users" badge in the description and screenshots can improve conversion and may boost ranking signals.
Current description is short and generic. Expanding to 4,000 characters, using bullet points, and localizing into top markets (e.g., English, Spanish, Portuguese) can capture additional traffic and improve Quality Score beyond 63%.
- 1Revise title and short description to include high‑traffic keywords (e.g., "Budget Tracker & Expense Manager") while keeping brand name.
- 2Integrate at least 5 top‑volume keywords naturally into the long description, using bullet points and clear CTAs.
- 3Create new localized screenshots and a feature graphic highlighting the 4.6★ rating and key benefits (trip budgeting, expense tracking).
- 4Launch an in‑app prompt campaign to increase review count and maintain the 4.6★ rating, aiming for >1500 reviews.
- 5Monitor keyword rankings weekly and A/B test subtitle variations to gain chart placement within the Finance category.
ASO Insights
Actionable recommendations to improve your visibility
Excellent rating
Your 4.6 star rating builds user trust and improves conversion rates.
Short description
Your app description is only 248 characters. A longer description (1500-4000 chars) improves discoverability and conversion.
Infrequent updates
Last updated 7 months ago. Regular updates signal active development and improve rankings.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 18/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Buckwheat: Budget manager?
Buckwheat: Budget manager has a visibility score of 18 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 11, 2026.
On how many keywords does Buckwheat: Budget manager rank?
Buckwheat: Budget manager is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Buckwheat: Budget manager?
Based on shared keyword rankings, the most frequent competitors of Buckwheat: Budget manager are Wallet: Budget Expense Tracker. These apps appear next to Buckwheat: Budget manager on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Buckwheat: Budget manager in on the Google Play?
Buckwheat: Budget manager is listed in the Finance category on the Google Play.
How can Buckwheat: Budget manager improve its App Store Optimization?
Based on this audit, Buckwheat: Budget manager should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Buckwheat: Budget manager.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.