How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| buckwheat | #1 | — | ||||
| budget tracker | Not ranked | — | — | |||
| expense tracker | Not ranked | — | — | |||
| spending tracker | Not ranked | — | — | |||
| budget planner | Not ranked | — | — | |||
| money manager | Not ranked | — | — | |||
| personal finance | Not ranked | — | — | |||
| expense manager | Not ranked | — | — | |||
| budgeting app | Not ranked | — | — | |||
| travel budget | Not ranked | — | — |
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Finance
Occurrence count shows how many keywords each competitor appears on
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Buckwheat ranks #1 for its brand keyword but only 1 of 10 target keywords is ranked, resulting in a low visibility score (18/100). Immediate focus should be on expanding keyword coverage and optimizing store assets to capture high‑traffic finance terms.
The app holds position 1 for "buckwheat" with 75 traffic and moderate difficulty (37), proving strong brand recall. Leverage this by adding the brand name to the subtitle and short description to reinforce visibility.
Only 1 of the 10 analyzed keywords is ranked; high‑traffic terms like "budget tracker" (75 traffic) and "expense tracker" (80 traffic) are missing entirely, despite difficulty levels under 70. This is the biggest driver of the low visibility score.
Charts Score is 0% with no global or category ranking, meaning the app isn’t appearing in top‑listings or trending charts. This limits organic discovery for users browsing finance apps.
Keywords such as "budget planner" (74 traffic, difficulty 59) and "personal finance" (68 traffic, difficulty 34) have reasonable difficulty and can be targeted through title, short description, and long‑description keyword insertion.
A 4.6 rating with 1,247 reviews is a strong social proof asset. Adding a highlighted "Rated 4.6★ by 1,200+ users" badge in the description and screenshots can improve conversion and may boost ranking signals.
Current description is short and generic. Expanding to 4,000 characters, using bullet points, and localizing into top markets (e.g., English, Spanish, Portuguese) can capture additional traffic and improve Quality Score beyond 63%.
Actionable recommendations to improve your visibility
Your 4.6 star rating builds user trust and improves conversion rates.
Your app description is only 248 characters. A longer description (1500-4000 chars) improves discoverability and conversion.
Last updated 7 months ago. Regular updates signal active development and improve rankings.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 18/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
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