Buckwheat: Budget manager

The app holds position 1 for "buckwheat" with 75 traffic and moderate difficulty (37), proving strong brand recall. Leverage this by adding the brand name to the subtitle and short description to reinforce visibility.

Only 1 of the 10 analyzed keywords is ranked; high‑traffic terms like "budget tracker" (75 traffic) and "expense tracker" (80 traffic) are missing entirely, despite difficulty levels under 70. This is the biggest driver of the low visibility score.

Charts Score is 0% with no global or category ranking, meaning the app isn’t appearing in top‑listings or trending charts. This limits organic discovery for users browsing finance apps.

Keywords such as "budget planner" (74 traffic, difficulty 59) and "personal finance" (68 traffic, difficulty 34) have reasonable difficulty and can be targeted through title, short description, and long‑description keyword insertion.

A 4.6 rating with 1,247 reviews is a strong social proof asset. Adding a highlighted "Rated 4.6★ by 1,200+ users" badge in the description and screenshots can improve conversion and may boost ranking signals.

Current description is short and generic. Expanding to 4,000 characters, using bullet points, and localizing into top markets (e.g., English, Spanish, Portuguese) can capture additional traffic and improve Quality Score beyond 63%.