This audit was generated on April 11, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| buxfer | #1 | — |  |     | ||
| budget tracker | Not ranked | — | — |     | ||
| expense manager | Not ranked | — | — |     | ||
| financial planningOpportunity | Not ranked | — | — |   | ||
| retirement planningOpportunity | Not ranked | — | — |      | ||
| investment trackerOpportunity | Not ranked | — | — |      | ||
| spending monitorOpportunity | Not ranked | — | — |  | ||
| account manager | Not ranked | — | — |      | ||
| financial forecastingOpportunity | Not ranked | — | — |     | ||
| money managementOpportunity | Not ranked | — | — |  |
Keyword Competitors
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Finance chart position
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Klarna: Smarter everyday money
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Buxfer's ASO performance is weak, with a visibility score of 16/100 and only 1 of 10 target keywords ranked. Immediate focus should be on expanding keyword coverage, improving quality signals, and boosting chart rankings.
Only the brand keyword "buxfer" ranks #1 (traffic 82, difficulty 37); 9 high‑traffic keywords like "budget tracker" (traffic 75) and "expense manager" (traffic 74) are not ranked. Incorporate these terms into the app title, short description, and long description to increase visibility.
The app has a 3.5‑star rating from just 827 reviews, contributing to a quality score of 25%. Implement a review‑generation strategy, resolve reported bugs, and aim to lift the rating above 4.2 to improve both quality score and conversion rates.
Charts score is 0%, meaning the app does not appear in global or category charts. Boost install volume and retention, and run A/B tests on store assets to improve click‑through and conversion rates, which are prerequisites for chart placement.
Keywords such as "financial forecasting" (traffic 66, difficulty 33) and "retirement planning" (traffic 46, difficulty 35) have decent demand and manageable competition. Add these phrases naturally throughout the description and localized metadata to capture additional search traffic.
"buxfer" ranks #1 with solid traffic, indicating good brand awareness. Keep the brand name prominent in the title and ensure no competitor infringes on it to protect this advantage.
- 1Rewrite the app title and short description to include top keywords like "budget tracker", "expense manager", and "money management" while retaining the brand name.
- 2Enrich the long description with keyword‑rich sentences for each high‑traffic term, ensuring natural readability and proper keyword density.
- 3Launch a review acquisition campaign: prompt happy users for 5‑star ratings, respond to negative feedback, and target a rating ≥4.2.
- 4Optimize store assets (screenshots, video, icon) and run A/B tests to improve conversion rate, supporting entry into Google Play charts.
- 5Perform a detailed competitor keyword gap analysis and prioritize moderate‑difficulty keywords (e.g., "financial forecasting", "retirement planning") in ASO campaigns.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2478 characters, providing good keyword density and information for users.
Strong visual presence
8 screenshots give users a comprehensive view of your app.
Rating needs improvement
A 3.5 rating may deter potential users. Focus on fixing bugs and improving UX.
Infrequent updates
Last updated 23 months ago. Regular updates signal active development and improve rankings.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 16/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Buxfer: Budget & Expense Track?
Buxfer: Budget & Expense Track has a visibility score of 16 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 11, 2026.
On how many keywords does Buxfer: Budget & Expense Track rank?
Buxfer: Budget & Expense Track is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Buxfer: Budget & Expense Track?
Based on shared keyword rankings, the most frequent competitors of Buxfer: Budget & Expense Track are Wallet: Budget Expense Tracker. These apps appear next to Buxfer: Budget & Expense Track on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Buxfer: Budget & Expense Track in on the Google Play?
Buxfer: Budget & Expense Track is listed in the Finance category on the Google Play.
How can Buxfer: Budget & Expense Track improve its App Store Optimization?
Based on this audit, Buxfer: Budget & Expense Track should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Buxfer: Budget & Expense Track.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.